KITH works in collaboration with New Balance on a new tonal iteration of the 994 sneaker model just in time for the Spring season. It is set to officially launch online at KITH beginning March 10th and will be available for the price of $210.
The shoes are made from a blend of suede, mesh, and synthetic nubuck materials that come together to create the layered upper. It is then decorated with the classic N logo on both the lateral and medial sides of the shoe. Overall, it all sits on top of the signature New Balance cushioned ABZORB midsole foundation. It is adorned with Spring-ready tones of pastel blues, yellows, and grey along with a collection to follow.
Image Credit: KITH
Why This Trend Is Growing
- Collaborative Footwear
- Opportunity to develop partnerships and co-branded products in the fashion industry.
- Spring-ready Sneakers
- Opportunity to create seasonal sneaker lines with pastel colors and lightweight materials.
- Layered Upper Design
- Opportunity for shoe manufacturers to incorporate a mix of materials to enhance the look and feel of footwear.
Industries Being Reshaped
- Fashion Industry
- Opportunity to collaborate with designers and influencers to create unique fashion products.
- Athletic Footwear Industry
- Opportunity to develop highly cushioned and comfortable footwear for athletes and active individuals.
- Textile Manufacturing Industry
- Opportunity to manufacture new and innovative materials and blends for use in footwear and other industries.
