Seasonal Tech Structural Fashion

POST ARCHIVE FASHION Launches the New 4.0+ Capsule

South Korean fashion label POST ARCHIVE FASHION introduces the new 4.0+ capsule designed for the Fall 2021 season. The brand celebrates its own archival design with familiar signature garments that are ranging from "1.0" to "4.0." The color palette includes green, blue, khaki, black, and white as the main tones to really showcase the textures and contrasting details of the items.

Some of the most notable items in the collection include the hoodies, technical pants, gloves, scarves, zippered shirts, and the seasonally appropriate down-padded puffer jacket. The 4.0+ capsule is finished off with lifestyle items as well. This includes the pillowcase and the duvet cover made with influence from patterns found of the archival outerwear line.

Image Credit: POST ARCHIVE FASHION

Archival Fashion
Opportunity for fashion brands to create capsule collections inspired by their past designs.
Seasonal Tech Apparel
Increasing demand for functional and versatile clothing for different weather conditions and outdoor activities.
Functional Home Decor
Expanding possibilities for designing home decor items that complement fashion collections and reflect brand identity.

Industries Being Reshaped

Fashion
Clothing brands can innovate by leveraging nostalgia and functionality to create versatile collections.
Outdoor Gear
Opportunity for outdoor gear brands to expand their market by offering functional and stylish apparel for different seasons.
Home Decor
Brands can explore new markets and partnerships by designing lifestyle items that complement their fashion collections.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 18%
Activity 13%
Freshness 11%