Mashable recently featured an attractive infographic tracking 35 Years of Apple products. This colorful infographic was created by artist Mike Vasilev and is very informative.
Titled as 'The Apple Tree,' this infographic showcases the products released by Apple between 1976 and 2011 in a very colorful and compact way. 35 Years of Apple products commences with the a big, boxy machine that was the company's first computer, and as one visually climbs the tree, one will encounter an array of computers, desktops and laptops. Closer to the top of the 35 Years of Apple Infographic are the iPods, iPhones and iPads.
Implications - Consumers will likely engage in an informative or educational activity that is appealing both visually and mentally. Businesses that can effectively portray information in an entertaining and aesthetically pleasing manner will fare well in today's society ridden with short attention spans of consumers.
What's Driving This Trend
- Interactive Infographics
- Businesses can create visually stimulating and engaging infographics that will educate and entertain customers.
- Product Evolution Histories
- Brands can showcase their product evolution in a concise and colorful manner to spark consumer interest and attachment.
- Tailored Information Delivery
- Providing consumers with personalized, easily digestible information will help businesses stand out in a crowded market.
Who This Affects Most
- Marketing
- Creating visually appealing and interactive content is key to engaging consumers in marketing efforts.
- Technology
- Tracking and showcasing the evolution of products can be a valuable tool for technology companies to build trust and brand loyalty with customers.
- Education
- Interactive infographics can serve as a fun and engaging tool to help educators disseminate knowledge to students.
