Versace and 2 Chainz Partnere to Create the Chain Reaction Sneaker

 - Jan 19, 2018
References: gq & hotnewhiphop
The 'Chain Reaction' sneaker is the latest shoe by Versace and the prolific rapper 2 Chainz. This partnership may seem like a strange match, but based on 2 Chainz' lifestyle of expensive experience and Versace's reputation for grandiose taste, it can be quite easy to see the connection between the rapper and the luxury fashion line. The sneaker was designed personally by 2 Chainz and was officially unveiled during the Italian label's Fall/Winter 2018 show in Milan .

The Chain Reaction sneaker features an eye-catching fabric upper and hyper-bulky sole. The upper fabric is filled with recognizable Versace patterning, sporting bold colorways and striking design. The sole is perhaps the most impressive thing about the shoe, as the bottom is designed in a bizarre, but beautiful chain-link pattern. The shoes are available in green, navy, red, black, gold yellow plaid and a burgundy cheetah print. This collaboration between 2 Chainz and Versace shows a significant interest of legacy labels in the world of emerging fashion trends. Sneakers were once ignored by luxury fashion, but seem to be taking a place in the high fashion scene as of recently.