The 10.Deep x Studio One collaboration is an epic addition to the Summer 2014 season.
Studio One is one of most renowned record labels in Jamaica. Dubbed the "Motown of Reggae," the label was founded by Clement 'Coxsone' Dodd, and has been musically and culturally influential since its inception. The label has spanned across genres to include ska, rocksteady, reggae, dub and dancehall.
10.Deep borrowed images from Studio One's illustrative history. This includes album art from The Wailing Wailers, Freddie MacGregor and Lone Ranger. To stay true to the label's Jamaican roots, the brand developed a tropical-themed print, an ode to island living. The 10.Deep x Studio One collection is now available at the brand’s online store.