Sports Trends

At PETA Germany’s Vegan Fashion Awards, South Korea’s FUTUREFEAR won Best Vegan Jacket for its FUTUREPUFFER SIGNATURE. This waist-length puffer jacket is made from Mipan Regen recycled nylon... MORE

adidas launches a look at its new TECHFIT CONTROL BRA which is engineered in collaboration with RHEON LABS®. This breaches into new technological advancements when it comes in the realm of... MORE

Toy brands are constantly creating engaging experiences for kids with packaging that transforms unboxing into an adventure as exciting as playtime itself, and Eolo Toys’ Little Biggies provide... MORE

Tussle Gear, the sole women’s fight gear company in the USA owned and operated by a woman, is a testament to the growing popularity of the sport among the female demographic. With a... MORE

The Coca-Cola Company is reviving Sprite’s Obey Your Thirst from the 90s and the relaunched campaign for a new generation includes new ads timed for the NBA Playoffs and limited-edition... MORE

Canada Basketball recently announced that it will be partnering with INDOCHINO, a global leader in custom apparel, making the fashion brand the organization’s Official Made To Measure Apparel... MORE

Inspired by Marvel Studios’ Deadpool & Wolverine, Aviation American Gin created a series of limited-edition bottles. The collectible bottles sport sleek black designs accented by red... MORE

Reigning Champ, a celebrated sportswear brand, has unveiled its newest venture with a pop-up store in Toronto’s Yorkdale Shopping Centre. This innovative space, sprawling nearly 2,000 square... MORE

Air Canada has introduced three new Live TV sports channels to its in-flight entertainment (IFE) system. The update coincides with the Stanley Cup Playoffs. Sportsnet ONE and Sportsnet East are... MORE

Architecture studio MD41 finished a gymnasium design for a school located in Merate, Italy. The gym is formed in a cubic structure that is detailed with textured concrete panels that replaced an... MORE

The Jimmy Choo / Malbon Golf Collection has been created in partnership between the brands as a series of fashions that will look right at home on the green or when opted for as streetwear. The... MORE

The Evercade VS-R is a new addition to the Evercade family of retro gaming consoles, designed to provide an affordable option for enthusiasts. The console maintains the core features of its... MORE

Tennis-core, the style trend inspired by classic tennis attire, is making a comeback and it’s more accessible than ever at UNIQLO. Coinciding perfectly with the release of the movie ‘... MORE

GoGo squeeZ is expanding its portfolio of squeezable snack pouches that share wholesome food solutions for kids of all ages, and its latest launch targets teens and young adults who lead active... MORE

Discover the WOW®, a groundbreaking handheld resistance device from BIOKINETIX, designed to provide a comprehensive, all-in-one solution for sports-specific preparation, strengthening, and soft-... MORE

The Prince for Target pickleball collection has been created as an exclusive range of items for avid or amateur pickleball enthusiasts alike to incorporate into their wardrobe. The collection... MORE

Aroma360, a prominent figure in the luxury scenting industry for nearly a decade, unveiled its latest series of collaborations and the roster includes the Miami Heat Collection—a partnership that... MORE

Mott’s Active is a new sports drink alternative for kids who love physical activity and it uniquely combines apple juice and coconut water with naturally sourced electrolytes added for... MORE

The Lamborghini x Babolat BL001 racquet has been created in collaboration between the sports car brand and the French sport equipment brand as a limited-edition piece of gear for discerning players... MORE

Vanspeed introduces its latest offering, the California Coast Adventure Van series. The range of performance-driven vehicles is intentionally tailored to answer the needs of those seeking the... MORE

Pura has developed a reusable baby bottle that presents itself as the solution for parents seeking both a healthy start for their children and a commitment to sustainability in their everyday... MORE

Nike introduces a new collection of elevated footwear designs that optimize of its own Air cushioning technology just ahead of this year’s Olympic Games in Paris 2024. This summer, AI is... MORE

The team at Ippolito Fleitz Group, which is also known as IFG designs the latest office space for Ritter Sport Schokozentrale. It translates to Chocolate Central and the brand is based in Waldenbuch,... MORE

Urlo Studios designs the Mocolí Sports Club, also known as the Club Deportivo Mocolí located in Ecuador. It is a gym and multi-sports club that is detailed with a glass and aluminum pavilion along... MORE

The Ritter Sport Summer Selection Tower is being added to the brand’s retail travel portfolio to provide travelers with a delicious option to pick up on their next trip. The product is a... MORE