These patchwork pieces of apparel indicate the rise of a fashion niche that makes use of multiple materials and cuts. Piecing together various styles has taken hold of brands like Michael Van Der Ham, Marc Jacobs, Casely Hayford and Dries Van Noten.
Lustrous menswear campaigns and tribal print wedges have been equally essential to this genre of design. By piecing together an assortment of looks, the architects of these clothing lines have not been forced to choose between differing styles. Instead, they have been able to celebrate and showcase multiple takes on trousers, skirts, dresses and outerwear. This has in turn attracted customers who appreciate themes that are urban, classic, retro, modern and of course, eclectic.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 66%
Freshness 8%
