Vincent Van Duysen works in collaboration with Zara in order to create the new Zara Home collection that is set to release its first launch on June 30th. As a part of the first drop, the Belgian architect draws inspiration from his own archives, with a rich history of 30 years of work.
He turns his attention to the eclectic palettes and aesthetics that he has come across throughout his career. The range now boasts the name "Zara Home + by Vincent Van Duysen" and features items that can detail an entire living room. This includes items such as stools, textiles, tables, sofas, and armchairs to name a few. The color palette channels calm energy and remains relatively neutral.
Affordable Archival-Inspired Home Goods
Vincent Van Duysen Designs the First Zara Home Collection
Trend Themes
1. Archival-inspired Home Goods - Business professionals can capitalize on this trend by exploring the use of archival materials and designs in their own home goods products.
2. Collaboration with Architects and Designers - Companies can take advantage of this trend by collaborating with architects and designers to create unique and innovative home goods collections.
3. Neutral Color Palettes - Incorporating neutral color palettes in home goods products can be a disruptive innovation opportunity for businesses, as it caters to consumers who prefer a calm energy in their homes.
Industry Implications
1. Home Goods Retail - Home goods retailers can explore the trend of utilizing archival-inspired designs and collaborating with architects and designers to create unique collections for their consumers.
2. Architecture and Design - Architecture and design firms can partner with home goods retailers to offer their expertise and unique design perspectives in creating home goods collections.
3. Textiles and Furnishings Manufacturing - Companies in the textiles and furnishings manufacturing industry can explore the trend of utilizing neutral color palettes in their products to cater to consumers who prefer a calming atmosphere in their homes.