Summer is berry season and Popeyes is leaning into the seasonal fare with the launch of a new Strawberry Biscuit.
Popeyes customers at select locations in the St. Louis, Missouri area recently reported seeing a new Strawberry Biscuit on the menu. The new dish combines the buttery goodness of a classic Popeyes biscuit with hunks of sweet strawberries and a drizzle of white icing on top. The result is a sweet and salty combination that's perfect for the summer.
Unfortunately, it does not appear that the new Strawberry Biscuit will roll out to all Popeyes locations nationwide. However, some eagle-eyed customers have spotted the biscuits all the way in Maryland, so keep your eye out for this seasonal treat.
Icing-Topped Strawberry Biscuits
Popeyes Has a New Strawberry Biscuit at Select Locations
Trend Themes
1. Seasonal Fast Food Offerings - Fast food chains are increasingly offering new menu items in line with seasonal flavors and trends.
2. Sweet-salty Combinations - The popularity of combining sweet and savory flavors presents an opportunity for food and beverage companies to experiment with bold new flavor combinations.
3. Limited Availability Offerings - Offering limited availability menu items can create excitement and drive sales for fast food chains.
Industry Implications
1. Fast Food Industry - Fast food chains can capitalize on the trend of seasonal flavor offerings and create new menu items to attract customers.
2. Food and Beverage Industry - Manufacturers in the food and beverage industry can explore the trend of sweet-salty combinations and develop unique products to meet consumer demand.
3. Restaurant Industry - Restaurants can experiment with limited availability offerings to drive traffic and create excitement, particularly around seasonal flavors and menu items.