With a diverse portfolio of skincare solutions catering to everything from cleansing and exfoliating to moisturizing, Miranda Kerr’s KORA Organics is venturing into sun care with the launch of Silky Sun Drops. The 100% mineral sunscreen serum supports holistic protection against environmental aggressors and it complements the brand’s range of plant-powered, cruelty-free organic products with an essential component of comprehensive daily skincare.
This protective and preventive product has been highly requested from the clean beauty brand’s community, and it delivers what they desire with a formula that provides hydrating, nourishing protection. Made with a base of chia seed oil, Silky Sun Drops is infused with antioxidant-rich botanical ingredients like algae and aloe. Additionally, the plant-powered formula shares aromatherapeutic benefits from rose, geranium and basil.
Key Themes Behind This Trend
- Plant-powered Skincare
- Incorporating antioxidant-rich botanical ingredients to create protective skincare serums showcasing holistic benefits.
- Clean Beauty Sun Protection
- Responding to consumer demand for mineral sunscreen serums that offer hydrating and nourishing qualities in the beauty industry.
- Aromatherapeutic Formulations
- Integrating botanical essences like rose, geranium, and basil to enhance the sensory experience of skincare products for consumers.
Where This Applies
- Skincare
- Expanding offerings by infusing protective botanical ingredients into skincare formulations for holistic skin health benefits.
- Beauty
- Meeting market demands for clean beauty products that combine sun protection and hydration using innovative botanical formulas.
- Aromatherapy
- Exploring opportunities to incorporate plant-based essences into beauty products to provide additional aromatherapeutic benefits to consumers.
