Orangetheory Fitness announced that its 110 facilities across Canada now provide Natrulab biodegradable disinfection wipes. The wipes, produced without harsh chemicals, make Orangetheory the first fitness company in Canada to use this environmentally friendly, sustainable product. The wipes are made of a biodegradable viscose substance derived from plants, and they include safe cleaning agents that eliminate 99.9% of germs, fungi, and viruses that may lead to sickness. They have also received Health Canada certification and are among the first of their kind to be made commercially accessible for active consumers.
"We're committed to not only being a leader with our fitness product, but also with our efforts in environmental sustainability," Blake MacDonald, president of Orangetheory Fitness Canada, commented. "We believe that these changes are essential to our operations and are committed to ensuring our members feel they have made the right choice trusting Orangetheory Fitness as their fitness solution."
Disinfecting Gym Wipes
Orangetheory Fitness Now Provides Biodegradable Gym Disinfectant Wipes
Trend Themes
1. Biodegradable Gym Disinfectant Wipes - The rise of biodegradable gym disinfectant wipes is a disruptive innovation opportunity for companies in the fitness industry, offering a sustainable advantage.
2. Environmentally Friendly Fitness Products - The trend towards environmentally friendly fitness products presents a disruptive innovation opportunity for fitness companies to differentiate themselves and appeal to eco-conscious consumers.
3. Health Canada-certified Cleaning Products - The trend towards Health Canada-certified cleaning products is a disruptive innovation opportunity for cleaning and sanitation companies to develop safer and more effective products that meet government standards.
Industry Implications
1. Fitness - Fitness companies can capitalize on the trend towards environmentally friendly products and offer biodegradable disinfectant wipes to appeal to eco-conscious consumers.
2. Cleaning and Sanitation - Cleaning and sanitation companies can develop and market Health Canada-certified cleaning products to meet the growing demand for safer and more effective cleaning solutions.
3. Manufacturing - Manufacturing companies can tap into the trend towards biodegradable products by developing sustainable manufacturing processes and sourcing biodegradable materials to create new products.