The Burgerville Oktoberfest Burger is a fall-themed addition to the brand's menu that's arriving at the perfect time to coincide with the namesake autumn festival. The burger starts off with a soft pretzel bun that's topped with a burger patty that uses sustainable beef sourced from the Carmen Ranch to ensure a high-quality base. The burger is then topped with a garlic aioli from NW Gourmet Foods before being topped with roasted cabbage, whole grain mustard Swiss cheese and a finishing touch of Jacobsen Salt Co. Bratwurst seasoning.
The Burgerville Oktoberfest Burger comes in quarter-pound and half-pound versions priced at $8.99 and $12.99, respectively. The burgers are arriving starting September 5 but will only be around through October 16, 2023.
Celebratory Oktoberfest Burgers
The Burgerville Oktoberfest Burger is Available for a Short While
Trend Themes
1. Fall-themed Menus - Opportunities for other food brands to create limited-time seasonal menu items for popular autumn festivals.
2. Sustainable Sourcing - Potential for meat suppliers to emphasize sustainable sourcing practices to cater to environmentally conscious consumer demands.
3. Artisan Ingredients - Possibilities for ingredient manufacturers to collaborate with food brands to create unique and premium flavor profiles.
Industry Implications
1. Food Service - The food service industry could explore the creation of seasonal and festival-inspired menu items to attract customers during specific times of the year.
2. Meat Supply - Meat suppliers could differentiate themselves by promoting their use of sustainable sourcing methods and high-quality meat products.
3. Ingredient Manufacturing - Manufacturers of specialty ingredients have an opportunity to partner with food brands to develop exclusive, artisan flavors for their products.