Gummy Candy-Inspired Eyewear

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Gentle Monster Presents its Sweet New Jelly Collection

South Korean eyewear brand Gentle Monster presents a look at its new Jelly collection comprised of dynamic sunglasses that embody a playful language. Five styles of eyewear comprise the collection and they are all packaged carefully in colorful pouches that are meant to be reminiscent of Haribo gummy candies.

Starting with the Juicy-MG4, it replicates the look of peach rings and has clear frames. This is followed by the Gumme-PC-12, which are pink shades that are decorated with squishy hearts and star emblems. The Yummy-MG1 sunglasses are textural and appear to be dusted in sugar similar to sour gummy candies. For those who prefer a more muted statement, there are the Gelati-01 and the Dada-01 which are sleek black and white sunglasses in matte and glossy coatings.
Trend Themes
1. Playful Eyewear Styles - The Gentle Monster Jelly collection offers dynamic sunglasses with clear frames, squishy decorations, and textural designs.
2. Colorful Packaging - The colorful pouches inspired by Haribo gummy candies add a fun and vibrant touch to the Gentle Monster Jelly collection.
3. Muted Statement Sunglasses - The Gelati-01 and Dada-01 sunglasses provide sleek black and white options with matte and glossy coatings.
Industry Implications
1. Eyewear - Eyewear brands can explore innovative designs and playful aesthetics to appeal to consumers seeking unique and fun accessories.
2. Packaging - Packaging companies can incorporate colorful and playful elements into their designs to enhance the overall product experience.
3. Fashion - Fashion brands can collaborate with eyewear companies to create statement sunglasses that combine style and creativity.

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