The Peak Performance Helium Utility FLO collection is a series of limited-edition outerwear garments constructed with technical capabilities and style in mind to make them the perfect addition to any wardrobe.
The collection consists of eight color-blocked styles to choose from, which each prioritize an 850 power fill that includes 90% goose down with 10% feathers. The outerwear styles are finished with a PFC-free durable water-repellent (DWR) treatment and wind resistant properties to prioritize all-weather protection. The garments also feature RDS certification to ensure an ethical construction.
Product Developer Magdalena Gelander spoke on the Peak Performance Helium Utility FLO collection saying, "We wanted to maximize our use of available resources and create something truly special. It turned into a mathematical puzzle, but the end result surpassed our expectations."
Color-Blocked Performance Outerwear
The Peak Performance Helium Utility FLO Collection is Chic
Trend Themes
1. Sustainable Outerwear - The Peak Performance Helium Utility FLO collection incorporates eco-friendly materials and construction techniques to meet the growing demand for sustainable fashion.
2. Color-blocked Fashion - The collection offers eight color-blocked styles, capitalizing on the ongoing trend of using bold and contrasting colors in fashion designs.
3. Technical Performance Wear - The outerwear garments prioritize technical capabilities, showcasing the trend of fashion meeting functionality in the apparel industry.
Industry Implications
1. Fashion Retail - The Peak Performance Helium Utility FLO collection presents an opportunity for fashion retailers to tap into the consumer demand for sustainable and stylish outerwear.
2. Outdoor Apparel - The collection's wind-resistant and water-repellent properties make it highly suitable for the outdoor apparel industry, catering to consumers who prioritize performance in their clothing.
3. Eco-friendly Fashion - With its eco-conscious materials and ethical construction, the collection aligns with the eco-friendly fashion movement, providing an opportunity for businesses in the sustainable fashion industry.