New Balance gives its 550 sneaker model a new and vibrant update for the season. The brand delivers the shoe with a Multicolor palette. It has a low-cut silhouette with a predominantly white base foundation applied with leather materials across the forefoot, the toe boxes, and overlays at the front of the shoe.
The accents are where the spotlight shines, with bright hues of orange-red and green throughout. Green can be seen across the interior lining and the collars. The orange-red color can be seen making up the lateral heel molds and the N logo. Dark navy joins the palette at the heel overlays and at some areas around the tongue as bright yellow finishes up the palette at the tongue and heel lettering.
Image Credit: eBay
What's Driving This Trend
- Multi-color Sneakers
- Opportunity for sneaker brands to offer sneakers with multi-color palettes to catch the eye of fashion-conscious consumers.
- Retro-inspired Footwear
- Retro-inspired designs offer a way for shoe brands to tap into consumers' nostalgic preferences while refreshing classic styles with a modern touch.
- Vibrant Accents
- Brightly colored accents on pieces offer a way to add a pop of color to outfits and can lead to creative fashion decisions for consumers.
Who This Affects Most
- Fashion
- The fashion industry can explore retro aesthetic as inspiration for new pieces while implementing vibrant accented designs on apparel and accessories.
- Footwear
- Footwear companies can create retro-inspired designs that introduce modern elements to refresh familiar shoes, as well as incorporate multi-color palettes into their sneakers to offer unique options.
- Retail
- Retail industry can use retro aesthetics and colorful accents to attract consumers in store and gain market differentiation by displaying unique eye-catching fashion products.
