Showcasing raw candids of models in fashion spreads is a creative way to portray a more intimate and alluring side to clothing, and these sweaty fashion features are some great examples of how marketers can easily turn something like perspiration into a seductive theme.
Sweating often occurs during athletic activities or intense outdoor excursions in the sun, and while people often detest the sight of sweat dripping down their faces, these chic fashion spreads are offering a more sensual and seductive take to this otherwise unappealing feature. From shimmering sweaty swimsuit ads to steam room photoshoots, these sweaty fashion features are demonstrating that this natural process of perspiration can actually be quite visually appealing.
Mostly featuring women in sweaty situations and suggestive poses, these fashion features are some great examples of ordinary circumstances being transformed into stunning haute couture editorials.
29 Sweaty Fashion Features
From Sweaty Sports Arena Editorials to Sweaty Boxer Shoots:
Tana Makmanee — Jul 21, 2013 — Lifestyle
27
Intense Sweaty Photography
Josefine Ekman Nilsson in the Costume Norway July 2010 Spread
26
Seductive Sportswear Photoshoots
The Amica April 2012 Editorial Stars a Sweaty Michaela Kocianova
25
Sweaty Sports Arena Editorials
These Emily Ratajkowski Images for M2 Magazine are Super Sweaty
24
Shimmering Sweaty Swimsuits
The Edita Vilkeviciute Vogue Spain Editorial is Lush and Sultry
23
Sweaty Boxer Shoots
The Edita Vilkeviciute Vogue Paris Editorial is Genuinely Sporty
22
Elegant Sweat-Covered Photography
These Fashion Series Features Beautiful Gowns on a Sweaty Model
21
Retro Workout Spreads
VMAN November 2009 ‘Work it Out' Spread Shows Sweaty '80s
20
Steam Room Photoshoots
'Elegant Tailoring' by Mikael Jansson Features Bathhouse Hunks
19
Sweaty Sophisticated Photoshoots
Harper's Bazaar Russia May 2012 Stars a Stately Irina Nikol
18
Sweaty Sportswear Editorials
The Josephine Skriver Dansk SS 2012 Shoot is Stylish for the Gym
17
Modern Athletic Editorials
The Toni Garrn for Interview Germany Sweats it Out in Style
16
Sporty Sweatorials
The Alex Spence 'Just Did It' Campaign is Every Boy's Dream
15
Stylishly Sweaty Photoshoots
The Fashion Gone Rogue 'Vanishing Skies' Editorial Stars Dewy Becca B
14
Female Tennis Spreads
The NY Times 'Women Who Hit Hard' Pictures are Sweaty and Passionate
13
Sweat-Tastic Spreads
The Emporio Armani Spring Summer 2011 Campaign Heats Things Up
12
Sweaty Sultry Swimwear
The 'This is Genevieve' SS11 Collection has Something for Everyone
11
Darkly Baroque Editorials
The Interview Germany September 2012 Photoshoot Stars Bianca Balti
10
Sweaty Supermodel Shoots
The Isabeli Fontana Vogue Paris October 2011 Issue Gets Bewitching
9
Sweaty Cinematic Shoots
The Andres Velencoso Segura for Esquire Espana Editorial is Raw
8
Boxing Beauty Photographs
This Monochromatic Beauty Series Focuses on Sultry Female Boxers
7
Sweaty Jewel Photography
The Emma Maclaren Glass Asia Photo Shoot is Sultry and Seductive
6
Sweaty Locker Room Fashion
The Olga Kurylenko Esquire Spread Sizzles with Heat
5
Sweat-Soaked Shoots
The Candice Swanepoel Vogue China Editorial is Hot
4
Exhausted Athletic Editorials
The Twin Magazine 'Anais Anais' Shoot is Sporty and Supine
3
Pouting Soldier Shoots
The Mario Loncarski Editorial by Philipp Jelenska is Pretty and Moody
2
Sweaty Street Shoots
Bambi Blyth Poses Post-Workout for the Tony Biano S/S 2011 Campaign
1
Luxury Athletic Shoots
Glamour Magazine Features the Dolce & Gabbana Gym Collection
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Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Retro Shapewear Swimsuits
Bumpsuit's Shapewear Swim Sculpts and Supports the Body
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Artist-Inspired Athletic Wear Collections
Hyba Activewear Partners with Michelle Hoogveld
Illusory Goddess Fashion
Di Petsa Spring 2024's Wet-Look Designs Were Inspired by Aphrodite & Love
Water-Inspired Sustainable Fashion
Craghoppers Unveils a New Collection for the SS23 Season
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Perspiration-Analyzing Fitness Trackers
The 'AbsolutSweat' Sweat Fitness Tracker is Advanced
70s-Inspired Muted Spring Fashion
Sandro Presents its New SS23 Collection of Sleek Shapes
Comfortable Festival-Ready Apparel
adidas Curates a Range of Festival-Ready Apparel
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Ethereal Scandinavian Fashion Collections
Acne Studio Emphasizes a Bright Color Palette for SS24
Soccer Jersey-Inspired Fashion
Balenciaga's Soccer Series Draws Inspiration From the Sport
Plastic-Heavy Fashion Campaigns
Anonymous Club and PUMA Debut a New Collaboration
Collaborative Textural Lifestyle Sneakers
Nike and Union Join on the Field General Sneaker
Colorful Athleisure Essentials
Jill Yoga’s Athleisure Line is Colorful, Cozy, & Performance-Driven
Collaborative Sportswear Collections
Nike and Off-White Drop yet Another Collection Together
Chic Activewear Lookbooks
OTTI Debuts Its Second Collection for 2022/2023 and It is Eye-Catching
Ultra-Stylish Active Clothing
OTTI Debuts a Range of New Head-Turning Athletic Pieces
Effortless 90s-Inspired Spring Streetwear
thisisneverthat Presents its New Collection for SS23
Reinvented Normal Clothing Silhouettes
Hed Mayner's Spring/Summer 2024 Boasts Unexpected Detailing
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Luxury Technical Clothing Lines
Y-3 Embraces Performance-Driven Fabrics and Luxury
On-Demand Fashion Production
Shein Moves Away From its Fast Fashion Roots with New Manufacturing
Four-Seasons Fashion Lookbooks
Adam Jones Works with Photographers on a Comprehensive Lookbook
Dynamic Technical Outerwear Series
Salomon's Sportstyle Line is Full of Technical Outerwear
Clay Fashion Collections
JW Anderson Spring/Summer 2024 Features Sculpted Clothing
Inclusive Textured Hair Headbands
Gymshark Unveils the Diffuse Sweat Headband for Textured Hair
Sporty Dynamic Elevated Fashion
Ottolinger and PUMA Unveil its Latest Designs for FW23
Sophisticated Spring Tailored Fashion
Lanvin Presents its SS23 Line During Paris Fashion Week
Cross Sports Athletic Wear
The Reigning Champ x Racquet Magazine Line Arrives in Time for Summer
Chic Activewear Collections
Sophie & Hailee Offers a Capsule for Fitness and Everyday Activities
Inclusive Sporty Collaborative Fashion
Feng Chen Wang Joins Nike on a New Collection
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Scent-Inspired Streetwear
The Fresh af Collection Shares Styles That Celebrate 25 Years of Febreze
Leathery Black Sporty Fashion
adidas and IVY PARK Continue to Work in Collaboration
Technical Sporty Fashion Capsules
Nike's ISPA Presents Its New Collection for Fall 2023
Rewarding Travelwear Collections
Fruit of the Loom and Southwest Airlines Made Travel Uniforms
Fantastical Hyper-Utility Fashion Liness
Outlier's Fall 2024 is Titled IDEAS 7 - Dirty Dirty Jobs
Elevated Luxury Spring Sportswear
Chanel Showcases its Newest Capsule for the SS23 Season
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
Elegant French T-Shirts
MUJI Recently Released a Stylish and Moisture-Wicking Silhouette
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Sustainable Luxury Swimwear
Change of Scenery is a Women-Founded and Eco-Friendly Business
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Athletic Streetwear-Informed Apparel
Champion and thisisneverthat Reunite for a New Collection
Sea-Inspired Luxe Swimwear Collections
A Burberry Summer Arrives for the SS23 Season of Warm Looks
Inaugural Athleisure Collections
Hey Harper Expands from Jewelry to Chic Athleisure
Luxury Sportswear Capsules
Adidas Basketball Launches its Debut Luxury Sportswear Collection
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Sporty Collaborative Graphic Streetwear
Off-White and Nike Continue to Work in Collaboration
Technically Focused Weather-Ready Apparel
Bene Culture Presents its Latest Capsule for SS23
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Humorous Collab Fashion Campaigns
Barbour and Maison Kitsuné Launches a New Campaign
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Ultra-Distressed Shoe Designs
The New BEAMS x PUMA Silhouette is Inspired by Vintage Sweatshirts
Softly Tailored Sensual Fashion
Edward Cuming Launches His New THIRSTY! Collection For SS23
Fine Art-Inspired Fashion
Pacsun & The Met Collaborated on a Covetable Apparel Capsule
Vintage-Inspired Workwear Capsules
Engineered Garments' Workaday SS24 Taps Vintage Workwear Appeal
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Sweating Billboards
Netflix's Billboard Conveys the Intense Action of Extraction 2
Sartorial Co-Ed Fall Fashion
Soulland Unveils its New Collection for the FW24 Season
Live Swimwear Photoshoots
The 2023 Knix Swim Collection Launched with an Unretouched Campaign
High-Fashion Workwear Runways
sacai Spotlights a Few High Fashion Collaborations for FW23
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Brazilian Women's Fitness Collections
Trinys Extends Its Offerings to the US Market
Chic Streetwear Fashion Collections
Homme+Femme Recently Debuted Its Spring/Summer 2023 Line
Spring Bring-Ready Apparel
SHEIN Offers a Range of Swimwear and Vacation Outfits
Body Artwork-Inspired Fashion
Jean Paul Gaultier Presents the Body Tattoo Apparel Designs
Figure-Hugging Leather Swimwear
SKIMS Debuts its Sleek Swimwear Collection Made with Faux Leather
Inclusive Functional Activewear
JUV ACTIVEWEAR Offers Fashion-Forward Pieces
Artful Dramatic Spring Fashion
HARRI Presents CHAPTER THREE: TEXTURE & MOVEMENT for SS24
Exclusive Women-Celebrating Apparel Collections
Foot Locker Launches Women’s History Month Apparel
Juxtaposed Workwear Campaigns
The Aritzia Babaton Fall 2023 Collection Stars Pamela Anderson
Muddied Luxury Fashion Presentations
Balenciaga Delivers the Mud Show Designed for Summer 2022
Underarm Celebration Initiatives
Dove's #FreeThePits Challenges Stereotypes and Boosts Confidence
CBD-Infused Setting Sprays
'Dont Sweat It' Locks Down Makeup & Hydrates and Nourishes Skin
Performance-Ready Sporty Sub-Labels
adidas Sportswear Launches Channeling Modern Themes
Glitter-Accented Luxe Menswear
LOEWE Presents its New Collection of Menswear for the SS24 Season
Youthful Fine Art Apparel
This Pacsun Capsule Collection Blends Fine Art & Fashion
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
Cooling Pregnant Fashion Lines
Ingrid + Isabel Ensures Comfort & Style with the Cooling Collection
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Eco-Friendly Glam Fashion
The H&M Studio S/S23 Collection Converges Wearability & Glamor
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Androgynous Resort Fashion Capsules
Edward Crutchley Presents his Latest Resort Capsule
Chinese Erotica-Inspired Spring Fashion
Chet Lo Presents a New Collection for SS24 During LFW
Vintage Women's Sportswear
Sporty & Rich Partners with adidas to Launch New 'Campus 80s' Capsule
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Summer-Ready Luxe Sporty Fashion
The New Fendi Active Basketball Series Readies for Summer
Effortless Spring-Ready Fashion
Av Vattev Designs the Sweet Summer Sweat Range for SS24
Sporting Moment-Inspired Fall Fashion
Admiral Sporting Goods Presents its New Capsule for FW23
Celebrity Sportswear Capsules
Adidas Unveils the 'Z.N.E. Collection' for its New Sportswear Label
Reimagined Hybrid Futuristic Sportswear
LUEDER Presents Hybrid Looks for SS24 During LFW
Workwear-Inspired Fashion Collections
The Fendi Spring/Summer 2024 is Chic and Ultra-Functional
Refreshing Festival Activations
The Mitchum Fresh Factory Shares Experiential Sampling
Luxe Spring-Centric Tailored Apparel
Paul Smith Presents His New Capsule for SS24
Health-Monitoring Activewear Fabrics
This Fabric Sensing System is Integrated with Electrodes
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Vibrantly Designed Spring Apparel
Yardsale Presents its Latest Collection for Spring 2023
High-Performance Workout Apparel
Athleta Launches a New Womens Line for High-Intensity Exercising
Sleek Sporty Undergarments
Lacoste's Women's Underwear Capsule Is Inspired by the Brand's Legacy
Multifaceted Swimsuit Cover Models
Sports Illustrated Swimsuit Enlists Martha Stewart on its Cover
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
Romantic Narrative-Inspired Fashion
Edward Cuming Unveils a New Capsule for the SS24 Season
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Urban Hiking-Themed Spring Fashion
ROA Presents its Newest Capsule Designed for SS24
Collaborative Gorpcore-Themed Apparel
IVY PARK and adidas Continue to Grow its Expansive Capsule
Supportive Activewear Silhouettes
Joe Fresh and Sasha Exeter Launch a Studio-Inspired Collection
Unpredictable Spring-Centric Fashion
Y/Project Presents a Look at its New Capsule for SS24
Affordable Activewear Collections
Forever 21 Unveils a New Activewear Line for the Season
Performance Athleisure Collections
DICK'S Debuts the New 'Inspire' Performance Apparel Collection
Sweat-Activated Dry Shampoos
Batiste's Dry Shampoo Innovation Releases Fragrance During Activity
Functional Militaristic Fall Apparel
maharishi Presents its New Campaign for the FW23 Season
Experimental Fall-Centric Fashion Capsules
Acne Studios Presents its New Capsule for FW23
Soccer-Themed Undergarment Capsules
Savage X Fenty Releases a New Collection Inspired by Soccer
Performance-Focused Athleisure Wear
Dick's Sporting Goods Showcases the New 'Inspire' Fabric
Sensual Deodorant Sprays
KS Deodorants' Campaign Shows How Fragrance Fuel Intimacy
Slick Boxing Fashion Collection
John Lawrence Sullivan and Everlast Collaborate on a New Range
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
Slick High-Performance Outdoor Apparel
And Wander Launches Its Spring/Summer 2023 Capsule
Fantastical Tale-Inspired Fall Fashion
HERESY Unveils the Ground Work Collection for FW23
Provocative Performance Athleisure
Savage X Fenty Sport Shares Inclusive Sportswear with an Edge
Pleats-accented Fashion Collection
Issey Miyake Embraces Pleated Fashion for Spring/Summer 2024
Contemporary Workwear-Inspired Fashion
Madhappy Debuted Its Utility-Focused Pre-Fall 2023 Range
Americana-Inspired Spring Fashion
Woolrich Presents Origin Stories: Americana for SS24
Color-Changing Fall Fashion
Anrealage Unveils New Clothing Designs at Paris Fashion Week
Tailored Sophisticated Fleece Designs
Nike Japan Engineered the Tech Fleece Reimagined Series
Stain-Removing Activewear Detergent
Dropps' 'Active Wash' Detergent Deep Cleans Your Activewear
Adventure-Inspired Editorials
HBX Has Debuted a New Lookbook with Items from Well-Known Brands
Airy Apparel Collections
The 'AIRism' Collection Comprises Comfortably Sweat-Wicking Fabrics
Sleek Seasonally Transitional Fashion
The Latest Collection by Drake's Prepares for Fall
Women's Workwear Capsules
Carhartt Launches a New Workwear Capsule for Women in Skilled Trades
Local Hotspot Fashion Shoots
Marine Serre 'Heartbeat' Campaign Was Lensed in Hair Salons and Cafes
Landscape-Inspired Vibrant Sweaters
Cold Picnic Delivers Sweaters with the Affection Collection
Secret Spring Fashion Shows
The YEEZY SEASON 10 Show Took Place Quietly Yesterday
Comfortable Fitness-Inspired Scrubs
Fabletics Unveils a New Range of Activewear Scrubs
Sweat-Themed Comedy Specials
Secret Clinical Deodorant Hosted a Live Comedy Special