These examples of Easter marketing range from pastel statement sneakers to adult Easter egg hunt events.
Standouts include the Galaxy Enchanted Egg Hunt for adults -- an immersive event hosted at London's Grays & Feather Wine Bar -- that featured signature Easter-themed treats, rose gold cocktails and a stunning rose garden backdrop. Additionally, examples like the Peeps x Crocs collaboration speak to the Easter candy's cult status and highlight candy-colored, pastel clogs that are perfect for the upcoming warm weather.
Other notable examples of Easter marketing include Cadbury's recent chocolate pop-up shop in London, deliberately styled to resemble an 80s video store. The branded activation was fuelled by nostalgia and transported consumers back to a simpler time, referenced most recently in cult television shows like Stranger Things.
15 Examples of Easter Marketing
From Pastel Statement Sneakers to Adult Easter Egg Hunt Events:
Jana Pijak — Apr 11, 2020 — Marketing
15
Snack-Themed Easter Eggs
The Cheetos Sweetos Cinnamon Eggs are a Perfect Easter Treat
14
Nostalgic Chocolate Stores
Cadbury Styled Its Easter Chocolate Pop-Up Like an 80s Video Store
13
Collaboration Marshmallow Candy Clogs
The Peeps x Crocs Classic Clogs Come in Three Color Options
12
Easter-Themed Pastel Sneakers
Nike Introduces an Easter Spectrum Iteration of the SB Dunk High Pro
11
Edible Easter Grass
The Galerie Easter Edible Grass with Candy Bunnies Will Elevate Your Basket
10
Marshmallow-Flavored Cereals
Kellogg's PEEPS Cereal Contains Colorful Easter-Themed Marshmallows
9
Easter-Themed Color-Changing Shoes
Nike's Air Max 90 Shoe Model Boasts a Holiday Themed Update
8
Egg-Shaped Pink Cookies
Nabisco Unveils a Limited Edition Pink Oreo Shaped like an Egg
7
Artisan Dessert Beverages
The Whittard of Chelsea Limited-Edition Hot Chocolates are Decadent
6
Marshmallow-Inspired Coffee Creamers
International Delight Relaunched the Peeps Coffee Creamer
5
Adult Easter Egg Hunts
Galaxy Hosted an Easter Egg Hunt for Adults at a Wine Bar
4
Root Beer-Themed Marshmallow Treats
The PEEPS Root Beer Float is a Great, Novel Addition to Easter
3
Marshmallowy Springtime Stouts
The PastryArchy Carmallow Imperial Stout is Flavorful
2
Easter-Themed Fruit Snacks
Welch’s Fruit Snacks Introduced the New Fruit Snack Easter Egg
1
Cruelty-Free Easter Bath Series
Lush Cosmetics Unveiled its Easter 2020 Collection
Related Ideas
Pastel-Hued Springtime Cafe Products
The Starbucks Japan Sakura Collection Has Been Updated
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Generative AI Candy Campaigns
The Starburst 'Different Every Time' Campaign is Interactive
Artisanal Easter Chocolates
The 2024 Easter Collection by Purdys Chocolatier is Decadent
Cheese-Themed Luxury Spas
The Wedgewater Spa Highlights the Best Cheeses of Wisconsin
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Personalized Embroidery Pop-Ups
Battersea Power Station's Botanical Atelier Enhances Spring Style
Memory-Stimulating Chocolate Boxes
Cadbury's Memory Bar Boxes Help People Living with Dementia
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Fairtrade Easter Candy Collections
The Divine Easter 2024 Collection is Packed with Spring Treats
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Scented Marshmallow Plushies
Build-A-Bear's Make-Your-Own PEEPS Collection Features Bunnies
Bird-Shaped Marshmallow Treats
Peeps is Set to Launch Four New Products at Different Retailers
Easter-Inspired Personal Care Lines
The Lush Easter Collection Boasts Fun, Non-Chocolate Treats
Carob-Based Easter Eggs
Foreverland's Chocolate-Free Easter Eggs are Made with Italian Carob
Dual-Flavor Marshmallow Candies
Swizzels Squashies Strawberry & Cream Updates a Classic Treat
Seasonal Autumn Treats
Target Launches a Fall-Themed Private Label Sweets Collection
Social Ghosting Donut Campaigns
The Krispy Kreme Ghosted Box Encourages Relationship Rekindling
Business-Oriented Dessert Mixes
Nestlé Professional Debuts the New Milkybar and Aero Dessert Mixes
Springtime Holiday Cereal Branding
Lucky Charms Limited-Edition Packaging is Here for Spring
Ice Cream-Inspired Candy Bars
These Nestlé Sharing Bags Come in Four Flavor Options
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Charming Chocolatier-Themed Sneakers
The Nike Dunk Low Wonka is Limited to Five Examples
Pastel Springtime Cereals
Spring Fruity Pebbles Cereal is Limited-Edition
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
CPG-Inspired Ice Creams
The Ice Cream Project by Anya Hindmarch Features Flavors Like Frozen Peas
AI Mother's Day Campaigns
Showcase is Simplifying Mother's Day Shopping with ChatGPT
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Plant-Based Easter Chocolate Ranges
These H!P Easter Eggs Come in Two Options
Expansive Easter Product Ranges
The Mars Wrigley Easter 2024 Range Has Eight New Products
Educational Plush Toys
Slumberkins' 'Dragon Egg Hatchlings' Toys Inspire Emotional Development
Low-Sugar Easter Gummies
SmartSweets' Dropped Limited-Edition Low-Sugar Easter Candies
Chewy Egg-Packaged Easter Candies
HI-CHEW Bites Easter Eggs Hide Two Bags of Treats Inside
Creme Egg Sandwiches
Subway and Cadbury Created a SubMelt with Cadbury Creme Egg
Easter-Inspired Basketball Sneakers
Jordan Unveils New Luka 1 Sneakers in 'Easter' Colorway
Familiar Vegan-Friendly Chocolates
Mummy Meegz Launched a New Treat in Time for Veganuary
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Fruity Yogurt Easter Snacks
Welch's Fruit 'n Yogurt Eggs are an Alternative Easter Treat
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Candy-Themed Clogs
Hershey and Crocs Created a Sweet Collaboration for Halloween
Collaboration Easter Candy Collections
The Frankford Candy Easter Collection is Packed with Treats
Tart Multi-Colored Easter Candies
Sugarfina's Lamb Sour Rainbows Candy Cube is a Sour Spring Treat
Spooky Pastel-Hued Halloween Decor
Michaels Sweet & Spooky Halloween Decor Collection is Playful
Sour Easter Snack Boxes
The Cadbury Dairy Milk & Sour Patch Kids is Sweet and Tart
Artisan Easter Egg Treats
This L'Oeuf Gourmand from Ernestine's is Handcrafted with Care
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Easter Candy Suites
Fans are Invited to the PEEPS Sweet Suite for a Festive Spring Getaway
Fan-Made Merch Stores
The Wonder Shop Shares a Mix of Creator-Made Goods and Recipes
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Easter-Inspired Baby Collections
Magnetic Me's Easter Shop is Filled with Playful Spring Styles
Affordable Back-to-School Campaigns
Staples Canada Embraces the Theme of '90s Throwback Pricing
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Laser-Engraved Chocolate Bars
Cadbury Created Dairy Milk Bars with Laser-Etching Technology
Legacy Chocolate Brand Packaging
The Cadbury 200th Anniversary is Being Marked with Retro Branding
Flavor-Filled Easter Chocolates
The Chocolove Filled Eggs are Launching in Four Options for Easter
Branded Candy Easter Products
These Nestlé Easter Eggs Come in Two New Options for 2024
Branded Holiday Candy Collections
The Frankford Candy Holiday Collection is Packed with Options
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Easter Chocolate-Themed Getaways
The Lindt Gold Bunny Getaway is Located in Carlsbad, California
Sundae-Flavored Easter Candies
M&M's Easter Sundae is a Limited-Edition Springtime Treat
Traditional Handmade Easter Treats
These New Harbor Sweets Easter Products Come in Several Options
Street Art-Style Gummy Packaging
These Jolly Rancher Gummies Packs Were Created with Local Artists
Patriotic Popping Candy Bars
Hershey's Limited-Edition Bar was Made for Summer Holidays
Chocolate Creme-Filled Treats
Cadbury Unveils its Seasonal White Chocolate Creme Egg for Easter
Egg-Shaped Sour Marshmallows
Stuffed Puffs Made Easter Marshmallows with Jolly Rancher Flavors
Cheeky Easter Candy Campaigns
HI-CHEW Unveils Save a (Chocolate) Bunny, Eat HI-CHEW Campaign
Seasonal Sharing-Friendly Chocolates
These Cadbury Christmas Products Have Been Shown Off for 2023
Spooky Seasonal Soda Promotions
This Fanta Halloween Promotion Offers the Biggest Rewards Yet
Fun Candy-Free Easter Soaps
This Sweet Easter Soap Collection will Hop all Over Your Heart
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Spring Holiday Candy Gifts
These M&M's Spring Gifts Come in New and Returning Options
Bun-Flavored Easter Mayos
Heinz's Hot Cross Bun Mayo with Cinnamon Spices & Fruit Pieces
Easter Egg-Inspired Cakes
Baskin-Robbins Created the New Get Egg-cited Cake for Easter 2023
Elevated Artisan Easter Candies
The Norman Love Confections 2024 Easter Collection is Premium
Vintage-Style Candy Branding
Cadbury Yours for 200 Years Packaging Marks the Brand's Anniversary
Over-the-Top Easter Desserts
Serendipity3 & PEEPS Teamed Up to Create an Easter Beverage
Playful Valentine's Day Gifts
The Clever Candy 2024 Valentine’s Day Collection Has Been Unveiled
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Marshmallow Chick Dessert-toppers
Orange Leaf Just Added Easter Peeps as a New Fro Yo Topping
Unashamedly Romantic Pop-Ups
Laura Ashley's Workshops Use Deadstock Fabric to Create New Totes
Easter-Themed Sour Candies
Sour Patch Kids Carrots are Packed with Orange-Flavored Candies
Undead Easter Treats
The Sugar Plum Chocolate Zombie Bunny is Handcrafted
Creativity-Celebrating Week-Long Campaigns
Crayola Education Will Kick Off Crayola Creativity Week
Expansive Valentine's Treat Ranges
The Mars Valentine's Day Products are Here for 2024
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Springtime Snack Cake Promotions
The Mr Kipling and Cadbury Cake Easter campaign is Familial
Small-Batch Springtime Chocolates
These Sanders Easter Products are Limited-Edition
Employee-Designed Milk Cartons
EveryDay Milk Shares Artwork by the Town and Country Markets Team
Seasonal Spring Sandwiches
Ike’s Love & Sandwiches Created the New Easter Bunny & Patrick Sandwich
Expansive Seasonal Confectionery Collections
The Nestlé Christmas 2023 Range Has New and Old Faves
Minimal Retail Collaborative Sneakers
Dover Street Market Presents a Pair of Muted Samba Sneakers
Flavor-Infused Breakfast Pastries
These New Eggo Flavors Focus on Classic Recipes and Tastes
Coronation-Themed British Sandwiches
Urban Eat Unveils Two Sandwiches Inspired by the Royals
Confectionary Graffiti Murals
The Jolly Rancher Gummies with Vibrant Street Art Designs Debuted
Crispy Easter Candy Cookies
Cadbury Mini Eggs Cookies Were Created by Baker & Baker
Artisan-Inspired Springtime Easter Treats
These Brach’s Easter Products are Limited-Edition
Festive Easter Treat Menus
Tim Hortons Launches Two Menu Items Featuring Cadbury Mini Eggs
Summer-Ready Pastel Sneakers
KITH Presents a Range of Refreshing adidas Sneakers for Summer
Tax-Deductible Snack Breaks
KitKat Created a One-Day Event for the End of the Tax Year
High-Quality Chocolatey Marshmallow Treats
Mallow & Marsh Products Boast a Permissible Profile
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Cheeky Chocolate Campaigns
The Cadbury Creme Egg How Do You Eat Yours? Campaign Updates a Classic
Factory-Delivered Peanut Treats
Reese's Launches the Direct from the Factory Peanut Butter Eggs
Unconventional Easter Ice Creams
Devon House Unveils the Unique 'Bun & Cheese Ice Cream'
Festival Hydration Drink Campaigns
This Electrolit Activation Will Be at Music Festivals in 2023
Seasonal Easter Pastries
Ladurée Canada Unveils the Special Desserts and Brunch Menus for Easter
Chocolate-Covered Candy Beans
Kopper's Chocolate Pastel Chocolate Jelly Beans are Ready for Spring
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Cost-Conscious Frozen Treats
Tesco Summer Edition Ice Creams are High-Quality and Accessible
Seasonal Slow-Cooked Candy Ranges
The Sanders Fall and Holiday 2024 Range is Limited-Edition
Ethical Easter Chocolate Products
The Tony’s Chocolonely Chunky Egg Has Five Mini Eggs Inside
Chocolatier Holiday Games
Purdys Chocolatier's 'Where's Philbert?' Game is Launching for Easter
Meatball-Shaped Easter Eggs
Frankie & Benny’s and Lottie Bedlow Created a Giant Easter Treat
Offline Community Marketplaces
Aerie’s Hidden Gem Marketplace Created a Shared Space for Brands
Mixed-Reality Treasure Hunts
EE is Kicking Off Its Inaugural Game Day with a Special Treasure Hunt
Airy Easter Chocolate Eggs
XO Marshmallow Easter Eggs Come in Two Flavor Options
Holiday-Themed Mobile Gaming Events
Amuzo Games Presents an Easter Event Within DOBBLE GO!
Family-Friendly Easter Hotel Stays
Hotel X Toronto’s Family Fun Package Boasts Perks for All Ages
Jelly-Filled Chocolate Egg Candies
Dexters Dynaegg Blends Tastes, Textures and Ingredients
Confectionary Candy Debuts
Hancocks Debuts a Series of Candies for the Autumn Season
Dainty Tale-Inspired Candles
Goose Creek Introduces The World of Peter Rabbit Candle Collection
Textural Chocolate Advent Calendars
The Kinder® Holiday Mix Countdown Calendar is Treat-Packed
Festive Marshmallow Candy Products
These Peeps Holiday Products Come in Seven Options
Crispy Easter-Themed Candies
The M&M's White Chocolate Marshmallow Crispy Treat are Dessert-Like
Boozy Easter Chocolates
Compartés' Dark Chocolate Easter Bunny is Whiskey-Infused & Gold-Flecked
Private Label Holiday Products
Sprouts Brand Holiday Items Have a Better-for-You Formula
Seasonal Easter Meal Menus
The Honey Baked Ham Company Easter Menu is Here for 2024
Springtime-Themed Snack Cakes
The Tastykake Easter Packaging Encourages Gifting
Easter-Themed Game Giveaways
Fanatical's 'Mystery Egg Bundle' Holds Golden Egg Prizes
Festive Prepackaged Sandwiches
The Urban Eat Festive Range Includes New and Returning Favorites
Holiday Marshmallow Lineups
PEEPS® Announces Holiday Marshmallow Lineup
Complimentary Crumpet Campaigns
The Warburtons 'Ask for Ellen' Campaign Offers Free Baked Goods
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Private Label Easter Treats
Sainsbury's Taste the Difference Easter Products are Spring-Ready
Mythical Creature Easter Products
This CandyRific Easter Collection Will Arrive for 2024
Autumnal Private Label Products
These SEG Seasonal Own Brands Products are Limited-Edition
Retailer-Rewarding Brand Promotions
This PepsiCo Retailer Competition is Running in the UK
Festive Chip Campaigns
KETTLE Chips' Christmas Campaign Features 24 Days of Prizes