Products that are similar in form and taste to others on the market can easily be forgotten, but these celebrity-endorsed food examples are showcasing how support from pop culture icons can easily make any food item stand out.
Using celebrities to endorse things like fast food chains and snack products help catapult ordinary food brands into a more culturally relevant domain. By referencing TV hosts and movie actresses that modern consumers, particularly millennials, can relate to, brands are able to add an air of humor and pop culture relevance to their products.
From Pistachios using Stephen Colbert in their 2014 Super Bowl ad to chocolate brands incorporating iconic movie actors in their commercials, these celebrity-endorsed food examples are shining a spotlight on how influential media icons can be, particularly in the realm of product marketing.
12 Examples of Celebrity-Endorsed Food
12
Rock Band Burgers
Umami Burger is Dropping its Black Keys Burger on July 1st
11
Celebrity-Endorsed Veggie Burgers
This Plant-Based Burger is Backed by Bill Gates and Li Ka-Shing
10
Celeb-Inspired Gourmet Burgers
This Culture-Fusing Cronut Burger is Inspired by Actor Willem Dafoe
9
Patriotic Fast Food Ads
This McDonald’s Olympic Ad Celebrates the Victories of the Past
8
Athlete-Endorsed Poutine Ads
Mcdonald's Introduced Smoked Meat Poutine with a Star Hockey Player
7
Iconic Actress Burgers
The Melon Monroe Burger Celebrates Actress Marilyn Monroe
6
Mysteriously Nutty Teaser Ads
Wonderful Pistachios' 2014 Super Bowl Ad Stars Stephen Colbert
5
Olympian-Endorsed Yogurts
This Charitable Yogurt is Endorsed by Alistair and Jonny Brownlee
4
Rapping Chef Shows
Action Bronson Shows Off his Culinary Skills with This New Series
3
Matrimonial Comedian Cheeseburgers
The Bill U Murray Me Burger Humorously Commemorates the Actor
2
Boy Band Burger Songs
Boyz Ii Men's Pretzel Love Song for Wendy's Was Crafted from Fan Tweets
1
Wok-Fried Peanut Butter Tutorials
Alton Brown Can Teach You How to Make Homemade Peanut Butter
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Streaming Service Restaurants
The Netflix Bites Pop-Up Serves Dishes from Netflix Series
Food Waste Sneakers
Hellmann's Canada Launched 1352: Refreshed Sneakers with Food Waste Items
Fast Food-Inspired Nail Kits
The Nails Inc x McDonald’s Collab Plays with Famous Menu Items
Ketchup Dispenser Billboards
'Smack for Heinz' Helps Fans Complete Meals with a Favorite Condiment
Fast Food Dipping Hacks
Hellmann's Mayo McHack Helps Fans Eat Fries with Mayonnaise
Filmic Pink Burgers
The BK Barbie Combo is Made with a Smoky Pink Sauce
Distorted Burger Campaigns
Burger King's A.I.LLOWEEN Features Unsettling People Eating Burgers
Food-Inspired Apparel Collections
Vandy The Pink Releases New Burger-Themed Apparel Collection
Emotive Fried Chicken Campaigns
KFC's Enjoy, It's Beautiful Captures Expressions While Eating
Meal-Inspired Popcorn Snacks
Gousto's Popcorn Line Captures the Flavors or Curry, Roasts & Pizza
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Celebratory Soda Diners
The 125 Pepsi Diner Revisits Iconic Creations of the Last Century
Restaurant-Inspired Frozen Foods
These New Conagra Brands Frozen Foods Include Over 50 Options
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Anime-Inspired Restaurant Campaigns
McDonald’s Unveils an Anime & Manga Series Called 'WcDonald’s'
Spicy Consumer-Driven Snacks
These Extra Flamin’ Hot Snacks Come in Three Varieties
Inspiring Leftover Ads
Hellmann's Mayo Cat Super Bowl Ad Uses Mayonnaise to Fight Food Waste
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Fashion House Chip Bags
Balenciaga Presents Its Own Branded Premium Snack Bags
Cartoon-Celebrating Snack Branding
Popchips and The Garfield Movie Partnered for New Branding
Fake Ketchup Campaigns
This Heinz Campaign Exposes "Ketchup Fraud"
Festive Turkey Burgers
Holiday Feast Turkey Stuffing Burgers are Full of Seasonal Flavors
Promotional Film Food Products
Annie's Homegrown x The Little Mermaid Products are Limited-Edition
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Film-Themed Cookbooks
A24's Scrounging Cookbook Takes Cues from Unusual Movie Meals
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
QSR-Inspired Nail Kits
Nails Inc Introduces its Collaborative McDonald's Collection
Snack-Themed Textbooks
FUNdamental Textbooks by Heinz Make Learning More Playful
Tiny Tasting Menus
Disney+ and Uber Eats Created Small Bites for the New Ant Man Movie
CPG-Inspired Ice Creams
The Ice Cream Project by Anya Hindmarch Features Flavors Like Frozen Peas
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Food-Inspired Brand Imagery
Copyshow's work on a Brand Identity for Paella in Barcelona
Cartoon Underdog Soda Campaigns
Tractor Beverage Company Launches a Moving New Campaign
Musically Inspired Popcorn Snacks
Be Happy Snacks is a New Venture from the D'Amelio Family
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Cheesy Snack-Flavored Beef Jerkys
Jack Link's Fritos Chile Cheese Jerky Features 100% Beef
Confetti-Filled Snacking Commercials
Frito-Lay Launches the Taste of Super Bowl Campaign
Supersized Delivery Sweepstakes
DoorDash's Big Game Ad Shares Stuff from All the Ads with a Winner
Better-for-You Snack Rebrands
Eat Real's New Rebranding Highlights Nutritious Ingredients
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Elevated Condiment Pop-Ups
Ennismore & the Kraft Heinz Company are Sharing a Taste of Heinz 57
Five-Star Frozen Entrees
By Chef Ramsay is a Line of Elevated Frozen Comfort Meals
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Burger-Inspired Mystery Mockumentaries
McDonald's Finland Presents The Icon Mockumentary
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Bar Snack Pizzas
The Tombstone Bar Snacks Pizza Shares a Sampling of Favorite Late-Night Eats
Creator-Endorsed Fruit Snacks
BloxSnacks is Using YouTuber Partnerships to Appeal to Gen Alpha
Rebranded Spicy Chip Brands
Frito-Lay Announced it is Reviving Flamin' Hot as its Own Brand
Vegas-Inspired Dining Experiences
Tost by Tostitos is an Exclusive Super Bowl Pop-Up
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Meme-Inspired Sauces
Heinz's Limited-Edition Sauce Drops Revisit Fleeting Moments of Fame
Festive Savory Snack Ads
Frito Lay Canada is Encouraging Canadians to Leave Out Chips for Santa
Chain Restaurant Food Festivals
Chain is the Worlds First Gourmet Chain Food Festival
Fan-Made Merch Stores
The Wonder Shop Shares a Mix of Creator-Made Goods and Recipes
Film-Celebrating Plant-Based Nuggets
Fry's Plant-Based Nuggets are Celebrating Chicken Run 2
Movie-Themed Fast-Food Campaigns
White Castle Commemorates 'Harold & Kumar Go to White Castle'
Snack Cake Popcorn Snacks
Hostess Created Popcorn for Its Twinkies and Ding Dongs Brands
Food Pairing Soda Campaigns
The 'Better with Pepsi Max' Campaign Depicts Elevated Experiences
Cheesy Pea-Based Snacks
Peatos Just Added New Cheetos and Funyuns Products
Edible Pastry Mascots
The 2023 Pop-Tarts Bowl Will Introduce the World's First Edible Mascot
Dramatized Caramel Candy Ads
Reese's Big Game Ad Shows Exaggerated, Relatable Reactions to Change
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Virally Inspired Frozen Entrees
Counter Creates Macro-Balanced Frozen Foods with Content Creators
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Celebrity Offspring Pop-Up Restaurants
Uber Eats Brings Brooklyn Beckham's Cooking to Your Door
Influencer-Crafted Smash Burgers
The PINCHO Smash Burger by Mr.Eats305 is a Collaborative Creation
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Soccer Star Chip Campaigns
Lay's x Messi Chip Bags are Arriving for Soccer Season
Cheesy Chip-Embedded Burgers
Burger King Has New Cheesy Doritos Burgers Over in Spain and Portugal
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Savory Ice Cream Sandwiches
Nightingale x Pizza Hut Dreamed Up a New Snack for April Fool's Day
Restaurant Mascot-Themed Collectibles
Funko Released a Retro Chuck E. Cheese 1st Edition Funko Pop
Food-Themed Candy Products
The Kraft Heinz Gummy Snack Pack is Fruit-Flavored
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Pretzel-Inspired Snack Products
Pretzelized Pretzel Crackers and Pizza Chips are Flavorful
Summertime Americana Chip Branding
The Pringles Fourth of July Branding is Patriotic
Spicy Virtual Restaurants
The Hot Ones Pop-Up Restaurant Puts Taste Buds to the Test
Music-Inspired Campaigns
The New Pepsi Campaign Features Bad Bunny
Expansive Spicy Snack Rebrands
The Flamin' Hot Brand Branches Off to Perform Standalone
Remixed Spiced Cheese Snacks
These Frito-Lay Snacks Include New and Returning Flavors
QSR-Inspired Grocery Products
Aldi Launches the New McDonald’s Inspired Burgers
Gamer-Targeted Snack Promotions
Doritos and Xbox Partnered to Celebrate the Release of Starfield
Jalapeño-Topped Beef Burgers
McDonald's Debuts a New Version of its Quarter Pounder on July 10
Athlete-Celebrating Snack Packaging
This Cracker Jill Packaging Commemorates Women in Sports
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Record-Breaking Cheese Pulls
Doritos Performed the Highest Ever Cheese Pull for National Guac Day
Condiment-Celebrating Hot Dog Ads
HEINZ Just Launched the 'Hot Dogs are Not a Contest' Movement
Retailer Football Food Ranges
The Kroger Big Game Snack Range is Being Launched for Fans
Nostalgic Vegan Fast Food
Mr.Charlie's Meatless Meals Make Adults Feel Like Kids Again
Healthy Superhero-Themed Snacks
Too Yumm! Teams Up with Marvel to Launch a Range of Healthy Snacks
Flame-Grilled Billboards
This Fiery Billboard Promotes the Flame Grilled Whopper-Flavored Doritos
First-Taste Burger Boxes
McSpicy x Frank's RedHot Released "the Hottest Drop"
High-Protein Pizza Chips
Legendary Foods' Newest Popped Protein Chips Taste Like Comfort Food
Branded Spicy Meat Snacks
Jack Link’s and Frito-Lay Partnered for Some New Spicy Snacks
Cartoon-Shaped Pastas
Kraft Mac & Cheese Revives SpongeBob SquarePants Shapes Amidst Fan Demand
Burger-Inspired Ice Creams
So Cute Ice Cream's Cheeseburger Ice Cream is Served with a Pickle
Coronation-Themed British Sandwiches
Urban Eat Unveils Two Sandwiches Inspired by the Royals
Hilarious Fandom Cheese Campaigns
Beecher’s Handmade Cheese Launches First-Ever Paid Ad Campaign
Korean Street Snack Lines
Daesang Launches the New Korean Snack Lineup for Global Consumers
Comedian QSR Breakfast Campaigns
Taco Bell 'Breakfast with Peter' Stars Pete Davidson
Convenience Retailer Private Labels
These New 7-Eleven Private Label Products are Value-Minded
Asian-Themed Burger Debuts
White Castle Introduces the New Asian-Inspired Flavors for its Sliders
Red Carpet Chocolate Giveaways
Kinder Bueno Unveils Hollywood Screening Giveaway with Paramount
Film Partnership Snack Campaigns
Ruffles and Fast X Partnered on a New Campaign
Actor-Led Chicken Concepts
Stranger Things Star Noah Schnapp Launched Tenderfix with Nextbite
Consumer-Driven QSR Menu Offerings
This Burger King Vote Encourages Fans to Have Their Say
Extensive Frozen Meal Ranges
These New New Frozen Meals from Conagra Brands are Diverse
Premiumized Frozen Meals
By Andrew Zimmern Frozen Entrées Elevate Classic Comfort Foods
Soap Opera-Inspired Snacks
These Coronation Street Licensed Food Products are Arriving at Co-op
Restaurant-Inspired Frozen Comfort Foods
The Boston Market At Home Frozen Foods Has Been Expanded
Grilled Cheese-Inspired Burgers
Freddy's New Grilled Cheese Steakburger is Instant Comfort Food
Ready-to-Cook Restaurant-Inspired Products
Tesco Taste Shack Has Chicken Dishes, Sides and More
Promotional Pizza Roll Deliveries
Totino’s Pizza Rolls Can Be Ordered on Super Bowl Sunday
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Celebrity-Backed Gelato Brands
Hollywood Star Cher Unveils Her New Gelato Brand Called 'Cherlato'
Bacon Holiday Ads
Oscar Mayer Partners with Mint Mobile for 'A Side of Bacon' Holiday Campaign
Globally-Inspired Ready-to-Eat Foods
The Asda Food-to-Go Range Has 47 New Options
Plant-Based QSR Campaigns
Burger King's Confusing Times Campaign is Made with DAVID Madrid
Hollywood-Themed Candy Collections
Sugafina x Hollywood Celebrates 100 Years of the Hollywood Sign
Barbecue-Themed Candy Products
Kraft Heinz and Frankford Candy Partnered for Halloween Candies
Creamy Pistachio Nut Shakes
Wayback Burgers Just Debuted a New Pistachio Shake for the Holidays
Individual Nugget QSR Campaigns
The McDonald's Chicken McNuggets of Love Promotion is Celebratory
Customer-Driven Pizza Menus
The Pizza Guys Fan Favorites Lineup Has Four Options
Celebrity-Backed Breakfast Mixes
The Latest Duncan Hines Dolly Parton Products are Arriving Now
Fandom-Exploring Sports Partnerships
NFL and Mitchell & Ness Collaborate to Spotlight Fan Stories
Fast Casual Kids Meals
Freddy’s Just Added Three New Freddy’s Kids Meals
Uplifting Restaurant Campaigns
Pepsi® Dig In and Keith Lee Support Black-Owned Restaurants
Content-Inspired QSR Meals
McDonald's As Featured In Meal Takes After Meals in Movies and More
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Heat-and-Eat Plant-Based Foods
The TiNDLE Grocery Products are Being Launched in the UK Market
Movie-Inspired Beef Burgers
BurgerFi Launches the New Yes, Chef Burger Inspired by The Menu
Fakeaway Grocery Store Products
These Iceland Foods Products Enable Restaurant-Inspired Meals
Teen Film Dining Promotions
Frankie & Benny’s is Celebrating the Arrival of the Mean Girls Film
Mobile Weenie Wedding Chapels
Oscar Mayer Made a Mobile Wedding Chapel for Springtime Ceremonies
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids
Cheesy Jalapeño Diner Snacks
These Johnny Rockets Jalapeño Popper Menu Items are Piquant
Burger Restaurant Rewards Apps
Hat Creek Introduces a New Menu Item and a Dedicated App