Products that are similar in form and taste to others on the market can easily be forgotten, but these celebrity-endorsed food examples are showcasing how support from pop culture icons can easily make any food item stand out.
Using celebrities to endorse things like fast food chains and snack products help catapult ordinary food brands into a more culturally relevant domain. By referencing TV hosts and movie actresses that modern consumers, particularly millennials, can relate to, brands are able to add an air of humor and pop culture relevance to their products.
From Pistachios using Stephen Colbert in their 2014 Super Bowl ad to chocolate brands incorporating iconic movie actors in their commercials, these celebrity-endorsed food examples are shining a spotlight on how influential media icons can be, particularly in the realm of product marketing.
12 Examples of Celebrity-Endorsed Food
12
Rock Band Burgers
Umami Burger is Dropping its Black Keys Burger on July 1st
11
Celebrity-Endorsed Veggie Burgers
This Plant-Based Burger is Backed by Bill Gates and Li Ka-Shing
10
Celeb-Inspired Gourmet Burgers
This Culture-Fusing Cronut Burger is Inspired by Actor Willem Dafoe
9
Patriotic Fast Food Ads
This McDonald’s Olympic Ad Celebrates the Victories of the Past
8
Athlete-Endorsed Poutine Ads
Mcdonald's Introduced Smoked Meat Poutine with a Star Hockey Player
7
Iconic Actress Burgers
The Melon Monroe Burger Celebrates Actress Marilyn Monroe
6
Mysteriously Nutty Teaser Ads
Wonderful Pistachios' 2014 Super Bowl Ad Stars Stephen Colbert
5
Olympian-Endorsed Yogurts
This Charitable Yogurt is Endorsed by Alistair and Jonny Brownlee
4
Rapping Chef Shows
Action Bronson Shows Off his Culinary Skills with This New Series
3
Matrimonial Comedian Cheeseburgers
The Bill U Murray Me Burger Humorously Commemorates the Actor
2
Boy Band Burger Songs
Boyz Ii Men's Pretzel Love Song for Wendy's Was Crafted from Fan Tweets
1
Wok-Fried Peanut Butter Tutorials
Alton Brown Can Teach You How to Make Homemade Peanut Butter
Related Ideas
Hangover-Themed Burger Promotions
Carl’s Jr. and Alix Earle Partnered for Free Burgers
Celebrative Icon-Inspired Campaigns
adidas Originals Honors 55 Years with Superstar: The Original
Familiar Free-From Snack Products
Simply Snacks is Debuting Four New Product Varieties
Nostalgic Adult QSR Meals
McDonald's McDonaldland Meal Revives a Classic Marketing Campaign
Humorous Snack Commercials
The RITZ Salty Club Brings Together Well-Known Personalities
Sci-Fi Series Snack Products
Doritos and Stranger Things Partnered for Two Snacks
Fan-Created Menu Items
Creative Customer Orders Inspired the Taco Bell Fan Style Menu
Pristine Fast Food Campaigns
McDonald's All Flavour, No Mess Spotlights a Tidy Snack
Romantic Comedy Snack Partnerships
These PopWorks Snacks Celebrate the New Bridget Jones Movie
Street Burger Campaigns
Mcdonald’s Street Fighter Menu Collaboration Celebrates Arcade Energy
Snackable Frozen Appetizers
TAST!EZ's New Products Bring Restaurant-Quality Snacks Home
Show-Inspired QSR Menus
The Stranger Things Meals Campaign Introduces Two Parallel Food Options
Dual-Snack Game Day Partnerships
The Pringles x Cheez-It Snack Stadiums are Limited-Edition
Olympic-Themed French Fry Pop-Ups
McCain will Host a Team Canada Pop-Up in Toronto
Holiday-Flavored Snack Chips
These PepsiCo Christmas Snacks are Arriving in the UK
Sci-Fi Fast Food Meals
KFC x Stranger Things Reimagines the Brand as Hawkins Fried Chicken
Workplace Comedy Meals
HelloFresh The Office Eats Celebrates Hilarious Culinary Moments
Unusual Fast Food Ads
KFC’s ‘Believe’ Campaign Ad Pushes Chicken Obsession to New Heights
Nostalgic Snack-Inspired Accessories
Typo Creates a Unique Capsule Honoring Pepsi and Cheetos
Re-Energized Snack Campaigns
J.M. Smucker Co Introduced the ‘Speakie Snackie’ Campaign
Actress-Supported Footwear Campaigns
Jimmy Choo Partners with Sydney Sweeney on Its New Campaign
Creative Economy Meal Replacements
Sneak EATS Launched a Nutrition Product Built for Creatives
Vibrant Nautical-Themed Cartoon Meals
Burger King x SpongeBob SquarePants Launch an Exclusive Menu
Flavor Mashup Snacks
Mad Genius Snack Lab Makes Globally Inspired Bites for Gen Z & Millennials
Dynamic Basketball-Informed Marketing Campaigns
March Madness' New Campaign Features NCAA Athletes
Telenovela-Inspired Beauty Campaigns
e.l.f. Cosmetics' Big Game Ad Airs Ahead of Halftime
Delivery Driver-Centric Pizza Ads
Pizza Hut's New Commercial is Cheeky and Playful
Artistic Hip-Hop-Inspired Cereal Campaigns
Froot Loops Launches 'Follow Your Ears'
Modern Hustle-Inspired Food Campaigns
StarKist Co. Positions Itself as Fuel for the Modern Hustle
Consumer-Focused Packaging Strategies
Hershey's Unveils Elevated Packaging at Sweets & Snacks Expo
Remixed Flavor Snack Products
These PepsiCo Flavor Swap Snacks Intermix Familiar Products
Cheeky Food-Focused Soda Campaigns
The 'Share a Pepsi' Campaign Encourages Pairing with Food
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Playful Tomato Athletes
The Heinz National Games Campaign Turns Tomato Stems into Sports Figures
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Ultra-Flavorful Snack Collaborations
Van Holten's and Pringles Unveiled an Unconventional Product
Soccer-Centric Soda Spots
Pepsi's 'Refresh the Game' Campaign Brings Soccer Icons Together
Bacon-Inspired Limited-Edition Snacks
Cheez-It and Wendy’s Collaborate on a Major Snack Release
Nostalgic Sports-Focused Grocery Campaigns
Instacart Debuts a Campaign in Kansas City
Playful Juicy Confectionery Commercials
Ferrara's NERDS Launches NERDS Juicy Gummy Clusters
Streaming Series Snack Chips
PepsiCo and Netflix Partnered on Squid Game-Themed Snacks
Fast Food-Collaborative Streetwear
CLOT and McDonald's Join Forces on a New Collection
Game-Day-Ready Dog Campaigns
Blue Buffalo x Olivia Culpo Team Up for Football-Inspired Treats
Cinematic Sneaker Campaigns
Adidas Originals Superstar Campaign Features Icons Such as Jennie
Cinematic Condiment Campaigns
Mike's Hot Honey Has Debuted Its First National Advertising Campaign
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
Stop-Motion Food Campaigns
Tiny Chef x IKEA Spotlight IKEA's New Falafel Balls
Fiber-Focused Cereal Ads
Raisin Bran Uses its Super Bowl Spotlight To Promote Gut Health
Basketball Championship-Themed Convenience Promotions
7-Eleven is Offering Deals for March Madness
Limited-Edition K-Pop Food Lines
Nongshim and Netflix Produce the K-Pop Demon Hunters
Paparazzi-Style Cereal Shots
Photos of William Shatner Eating Raisin Bran Tease a Big Game Ad
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Celebrity-Backed Luxury Jewelry Campaigns
Tiffany & Co. Runs an Ad with Natalie Portman
Cinema-Inspired Donut Ranges
The Krispy Kreme x Hulu Donuts Pay Homage to Movie Snacks
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Actress-Led Kombucha Campaigns
Health-Ade and Lindsay Lohan Partnered to Promote Kombucha
Early Allergen Exposure Ads
The Square Baby Super Bowl Spot Promotes a Science-Backed Message
Ingredient-Driven Chip Branding
The Refreshed Tostitos Branding Focuses on Nutritional Benefits
Athlete-Backed Beverage Campaigns
PepsiCo and NFL Players Debut 'Tailgate Crashers'
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Limited-Edition Halloween Treats
Kellanova Brands Debut Exclusive Treats for Halloween
Family-Friendly Pizza-Inspired Snacks
Dr. Praeger's Pizza Stars are Packed with Veggies
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Convenient Frozen Snack Lines
Farm Rich is Enhancing March Madness Dining Options
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Midlife Crisis Pizza Campaigns
The California Pizza Kitchen 40th Anniversary Marks a Milestone
Flavor Anthem Ads
Frank's RedHot is Bringing Flavor to the Big Game with Its Eat The GOAT Campaign
Host-Inspired QSR Meals
Wendy's and FOX Big Noon Kickoff Partnered for New Combos
Ice Cream Popsicle Campaigns
Häagen Dazs’ Devoured Campaign Sparks Craving Through Absence
Collaborative Bacon Burger-Flavor Snacks
The Baconator Cheez-It is Set to Launch by End of Summer
Burger-Style Frozen Novelties
The Frosty Burger Serves Chicken Ice Cream in an Encrusted Patty
Convenient Meal Campaigns
Ben's Original Debuts Its New Campaign — Keep It Original
Pop Culture-Inspired Mayo Ads
Hellmann’s Releases 'Sweet Sandwich Time' Ahead of the Big Game
Localized Game-Day Food Activations
Martha Stewart Joins Pepsi’s Bay Area Local Eats
Food-Themed Baby Names
The ALDI Baby Name Campaign Sparks Ideas for Food-Loving Parents
Restaurant-Style Pasta Meal Kits
The New Helper Deluxe Meals Deliver a Takeout-at-Home Experience
Bakery-Inspired Chocolate Products
Nestlé Confectionery Announced a New Series of Treats
Pistachio Marketing Initiatives
Wonderful Pistachios Debuts the Don’t Hold Back Snack
Nordic QSR Campaigns
McDonald's Launches a New Campaign Inspired by its Dedicated Fans
Vibrant Cafeteria-Inspired Campaigns
Lunchtime Becomes a Joyous Time in 'The Lunchables Effect'
Fusion Pizza Snacks
The McCain Cheesy Pizza Fingers are Crunchy and Ooze Cheese
Cheeky Trash Bag Ads
Hefty Expands Collaboration with John Cena, the Face of Its Hefty Trash Bags
Donation-Based Menu Deals
Domino’s Turns Pizza Purchases into Donations for Kids with Illnesses
Honest Mealtime Campaigns
Little Dish's 'Guaranteed to be eaten by kids' Was Crowdsourced
Independent Burger Restaurant-Focused Campaigns
Hellmann’s Boasts the Mom & Popular Campaign
AI-Enhanced Y2K Ads
Starwash by Carl's Jr. Recalls a 2000s Ad with Paris Hilton
Flavor-Fueled Short Films
The McCain Masala Movie Celebrates South Asian-Inspired Cuisine & Cinema
Food-Inspired Street Art
Knorr's Dish Pics Campaign Replaces Unwanted, Unsavory Images
Culinary Tradition Food Campaigns
The Merchant Gourmet 'Yes Chef!' Campaign is Running Now
Culture-Driven Snack Strategies
Mondelēz Elevates Oreo With Future-Back Brand Planning
Animation-Themed Kids Meals
Oscar Mayer and Disney Partnered for Lilo & Stitch-Themed Meals
Region-Specific Pizza Campaigns
Emmy Squared Pizza Launches Regionally Inspired Pizzas in the US
90s-Era Snack Product Campaigns
The Pringles One You Pop Campaign Revives the Tagline for Gen Z
Cheeky Celeb-Inspired Fictional Characters
Hellmann's Debuts Meal Diamond Ahead of the Super Bowl
Show-Inspired Burger Menus
Burger King Spongebob Menu Brings Animated Flavor to Fast Food
Game Day-Focused Snack Packs
SNICKERS Collaborates with NFL Quarterback Josh Allen
Value-Driven QSR Campaigns
Domino's 'Who Likes Pizza?' Visualizes Pizza's Worth
Celebrity Chef Retailer Snacks
Guy Fieri’s Flavortown and Circle K Announced a Partnership
Avocado Oil-Based Product Campaigns
Chosen Foods Debuts the Chosen to Save Food Campaign
Post-Game Breakfast Campaigns
McDonald's Flipped Its Ads Sideways for Super Bowl Recovery
Combat-Themed QSR Burger Menus
McDonald's Japan Street Burgers are Street Fighter-Inspired
Soccer-Focused Official Snack Campaigns
Lay’s Ran the Lay’s Fan of the Match Opportunity
Globally Inspired Plant-Based Patties
Taste of the World Burgers Let Recognizable Vegetables Shine
Cinematic Martial Arts Promotions
Premier Foods and Sony Pictures Celebrate Karate Kid: Legends
Shrimp Chips-Focused Campaigns
Calbee America Launches 'What the Wild Ones Eat' Campaign
TV Personality-Supported Beverage Campaigns
Lucky Energy Drink Taps Brittany Cartwright
Extra-Terrestrial Chocolate Ads
Kinder Bueno's Super Bowl Ad Makes a Moment "Yes Bueno"
Gaming-Inspired Food Partnerships
Nanak Foods and Nintendo of Canada Debut Their Collaboration
Healthy Eating Avocado Campaigns
This Avocados from Mexico Partnership is Nutrition-Focused
Critical Spicy Snack Campaigns
The New Flamin’ Hot Campaign Puts Its Spice to the Ultimate Test
Chip-Flavored Nut Snacks
That's Nuts Snack Range Features Many Familiar Flavor Profiles
Plant-Based Cuisine QSR Campaigns
This Burger King UK Campaign Stars Pete Wicks
Halloween-Themed Qsr Menus
Burger King Reveals a Monster Menu with Vampire Nuggets and Mummy Fries
3D Potato Bites
Star-Shaped Pop Stars Snacks Deliver Multidimensional Flavor Experiences
Sauce-Driven Fried Chicken Campaigns
The Big Chicken Big Dip Energy Campaign Focuses on Sauces
Candy Delivery Campaigns
SKITTLES® Partners with Elijah Wood for a Game Day Spot
Quirky Edible Mascots
The Pop-Tarts Brand Introduces Team Sprinkles and Team Swirls
Athlete-Branded Outdoor Appliances
Ninja Launched a New Campaign For Upgraded Backyard Cooking
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Football-Themed Snack Chips
The Kroger Brand Champion Chip Collection is Ready for Football Season
Foodservice Product Showcases
McLane Company is Unveiling New Products at the 2025 NACS Show
Instant Commerce Dessert Drops
Gopuff Launches Selena Gomez’s Exclusive Ice Cream Bars
Cheesy Burger Campaigns
Carl's Jr. Launches its 'Queso Crunch Burger' and 'Kay So?' Campaign
Rapper-Approved Meals
Aitch's Signature Order at Archie's Inspired The 4 Box
Pickle Snack Campaigns
Cheetos Flamin’ Hot Dill Pickle Returns with Megan Thee Stallion
Soccer-Themed Snack Branding
These Mondelēz Products Get Fans Ready for the World Cup 2026
Football Breakfast Pastry Partnerships
Pop-Tarts and the NFL Partnered in the UK and Ireland
Musical Grocery Service Ads
A 30-Second Instacart Bananas Spot Will Air During the Super Bowl 2026
Grilled Cheese Burger Sandwiches
The Wendy's Grilled Cheese Cheeseburger is Comfort Food-Inspired
Football-Themed Snack Chips
These McCoy’s Crisps Come in Two NFL-Inspired Options
Nostalgic Celebrity-Supported Beverage Campaigns
Clearly Canadian Recently Revived Its Brand
Cheeky Celeb-Inspired Tool Campaigns
Bosch Launches 'Just a Guy' for the Super Bowl
Athlete-Inspired Chicken Sandwiches
Big Chicken Inside The Sandwich Wars has Four Items
Brandless Packaging Campaigns
McDonald’s Tested a Name-Free 'Famous Order' Promotion
Board Game-Themed Food Promotions
Premier Foods and Hasbro Partnered for an On-Pack Promotion
Prominent Culinary Sponsor Anniversaries
Martin's Famous Potato Rolls Supports a Popular Event
Comfort-Focused Beef Campaigns
National Cattlemen's Beef Association Promotes Beef Consumption
Food Show Finders
TVFoodMaps Discovers Restaurants Seen on Your Favorite Food Shows
Grandmotherly Lunchmeat Campaigns
Eat Your Buddig Spotlights a No-Nonsense Caretaker
Celebrity Chef Meal Kits
Celebrity Experiences' Meal Boxes are Curated by Industry-Leading Chefs