Now that Rio de Janeiro has been chosen for the 2016 Olympics, it’s time to start thinking about ways to set the games apart next time around.
London still gets a go-round, but that doesn’t mean that Rio can’t start thinking ahead for the 2016 Olympics innovations they can dazzle the world with.
For example, how about including video game competitions? The Wii could make virtual competitions as entertaining as the real ones. Or, if virtual isn’t your thing, there are plenty of choices for animal competitions (check out the guinea pig olympics). Here are some of the most interesting ideas to help the 2016 Olympics make history.
15 Odd Olympic Games
13
Guinea Pig Olympics
Olympic Photoshop Magic
12
Olympic Video Games
Sega Beijing 2008 Olympics
11
Star Wars Lego Olympics
The Imperial Sportstroopers
10
Macho Olympics
Russian President Vladimir's Neverending Quest to Assert His Manhood
9
Animal Olympics
Wild Worth1000 Olympic Photoshopping
8
Texting Olympics
LG Canadian Texting Championship
7
Bilateral Amputee Banned From Olympics (Follow-up)
No Cheetah Blades in Beijing
6
Unusual Rural Olympics
Crowds Converge in Indian Village to Enjoy Spectator Sports
5
Unemployment Olympics
Jobless Gather to Blow off Steam in Laid Off Games in NYC
4
Bizarre National Competitions
The Peasant Olympics
3
Video Game Olympics
The Digital Games China 2008
2
Recession-Era Celebrations
The Unemployment Olympics Will Take Over Tompkins Square Park
1
Robot Olympics
The RoboGames 2008
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Adaptive Olympic Stadiums
The Brisbane Olympic Stadium Proposal Rethinks Seating and Roof Systems
Brazil-Only Sporting Event Spirits
The Johnnie Walker FIFA World Cup 2026 Was Matured for 24 Years
Celebratory World Cup Snacks
Walkers and FIFA Partnered to Mark the Upcoming World Cup
Cultural Olympic Uniforms
Mongolia Winter Olympics Uniforms Draw on Traditional Nomadic Clothing
FIFA World Cup Snack Collaborations
Lay's Dropped Its Four New FIFA World Cup Flavors In Canada
Event-Inspired Foldable Phones
Motorola razr FIFA World Cup 26 Edition Honors Tournament Design
Soccer-Inspired High-End Jewelry Lines
Pandora Calls Attention to Its Chic Soccer-Themed Charms
Psychologist-Designed Educational Toys
ThinkPsych Spotlights Its Line of Therapeutic Games & Tools
Wig-Snatching Games
Exploding Kittens Teased a New Party Game Called 'Snatch Snatch Wig'
Recycled Textile Soccer Kits
Nike's 2026 World Cup Kits are Made from 100% Recycled Textiles
Greek Olympic Outwear Sponsors
ANTA Partners with the Hellenic Olympic Committee
Global Chip Flavor Series
Lay’s FIFA World Cup 2026 Introduces 40 Globally Inspired Chip Flavors
Interactive Soccer-Themed Brand Activations
Henkel House Was Designed to Delight US Soccer Fans
Data-Driven Sports Culture Ads
Air Transat's OOH Campaign Compares and Contrasts Ticket Prices
Indulgent Sports-Focused Chocolate Medals
Hershey's Taps the Olympic and Paralympic Games
Soccer-Inspired Watch Collections
AXIA Time Debuts FIFA World Cup 2026 Official Licensed Watches
Immersive Soccer Hubs
adidas Unveiled its Toronto Brand Hub for the FIFA World Cup
Olympic Ice Hockey Arenas
The Santagiulia Arena Hosts Ice Hockey at Milan 2026 Winter Olympics
Comfortable Sporty Essentials
Aerie Launches a FIFA World Cup 2026™ Collection
Sleek Trophy Designs
Michelob ULTRA Unveils the FIFA World Cup 2026™ MVP Trophy
Telecom Event Ticket Campaigns
Verizon and David Beckham Teamed Up for the FIFA World Cup 2026
Stylish Athlete-Informed Kits
lululemon Debuted the Canadian Athlete Kit for Milano Cortina 2026
Luxurious Game-Inspired Timepiece Designs
Chanel Introduces the Coco Game Collection
Browser Game Platforms
RetroGames Lets Users Play Classic Console Games Online Instantly
Celebratory Soccer QSR Campaigns
McDonald’s 2026 FIFA World Cup Campaign Has Meals and More
Globalized Tournament Campaigns
Coca-Cola Debuts 'Uncanned Emotions' for the 2026 World Cup
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Supper Club Collectibles
Delilah Launched Its FIFA World Cup 2026 Glassware and Team Cocktails
Luxe Soccer-Inspired Stays
Four Seasons Toronto Unveiled Experiences for FIFA 2026
Pet Team Kits
Adidas FIFA World Cup 2026 Pet Collection Mirrors National Jerseys
Competitive Reformer Pilates Events
Studio Pilates International Boasts the Pilates Games
Dedicated Social Event Apps
TikTok Pro Events is Arriving Ahead of the 2026 FIFA World Cup
Soccer-Themed Golf Experiences
Topgolf Runs an International Soccer-Themed Experience
Adoptable Rabbit Races
400 Conejos Mezcal is Hosting The Bunny Bowl as a Super Bowl Pre-Game Event
Playful Tomato Athletes
The Heinz National Games Campaign Turns Tomato Stems into Sports Figures
Wafer-Inspired Snack Competitions
The Loacker Great Wafer Bake-Off Showdown Will Take Place Live
Soccer-Themed Snack Branding
These Mondelēz Products Get Fans Ready for the World Cup 2026
Collaborative Tech Memory Products
Sandisk x FIFA World Cup 2026 Present a Vibrant Collection
Kid-Friendly Athlete Biographies
Yoto's Ultimate Football Heroes Collection Tells Players' Stories
Tattoo Art Coffee Cans
Café Bustelo Game Face Coffee Cans Feature Temporary Tattoo Kits
Beer Brand Campaigns
AB InBev Launched Its 'Cheers to Bars' Campaign for the FIFA World Cup 2026
World Cup Payment Campaigns
Visa Launched Its Tap In FIFA World Cup 2026 Campaign
Personal Care-Focused Olympic Initiatives
Procter & Gamble Hosts the Champions Clubhouse
Heritage-Inspired Soccer Kits
Canada Soccer & Nike Debut Canadian Kits for FIFA World Cup 2026
Olympic Games-Inspired Timepiece Designs
Omega Boasts the Seamaster Diver 300m Milano Cortina 2026
Athlete-Inspired LEGO Sets
LEGO Launches Collectible Football Sets with Messi and Ronaldo
Visceral Soccer-Fandom Spots
Coca-Cola Debuts its 'No Better Feeling' Spot for FIFA 2026
Wintery Sports Candy Collections
The Amos Sweets Olympic Candies Come in Four Varieties
Collectible Art Fairs
Unique Design x Mexico City 2026 is an International Design Fair in Mexico
Game-Day Self-Care Collections
The Dove x FIFA World Cup 2026 Collab Shares an Elevated Scent
Immersive Sports Marketing Campaigns
BMO's "Grow the Game" Campaign Celebrates the FIFA World Cup
Esteem-Boosting Campaigns
The Dove Super Bowl Ad Champions Girls’ Body Confidence in Sports
Soccer-Inspired Auto Campaigns
Valvoline Global Debuts the The Original Motor Oil. For the Driven
Corporate Travel Trends
Navan Reported Its Corporate Booking Data for FIFA World Cup Host Cities
Multitasking Volunteer Initiatives
Heineken Fan Volunteers Applies a Rarely Used Employee Benefit
Stylized Fighting Game Launches
Riot Games is Releasing 2XKO On Consoles Worldwide on Jan 20th
Twin Olympic Cauldrons
Milano-Cortina 2026 Cauldrons Will Feature Dual Flame Displays
Decorative Soccer Crêpes
Belgian Boys' Game Day Crêpes Include a Custom Stencil & Powdered Sugar
Consolidated Sports Innovation Engines
Nike is Focusing Its Innovation Efforts Across Its Brands
AI-Driven Sports Startups
IBM Launches Its Sports Tech Startup Challenge
Confidence-Inspiring Youth Beauty Campaigns
Dove Launches 'The Game is Ours' for FIFA World Cup
Game-Day Getup Sweepstakes
Ahead of the 2026 World Cup, Axe Wants to See Fans' Craziest Outfits
Dog-Friendly Fan Events
Purina and KC2026 Welcome Pets During Dog Days at the FIFA Fan Festival
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
Tournament-Inspired Waterfront Takeovers
Tequila Don Julio 1942 Unveiled the 'Port of Champions'
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Olympic Star Ambassadors
Louis Vuitton Names Alysa Liu as Latest Global Ambassador
Olympian-Backed Livestream Events
Walmart Hosted Her Day Made Easy With Laurie Hernandez and P&G
Joyful Sport Campaigns
Dove's Super Bowl Ad, The Game Is Ours, Celebrates Girls' Confidence
Lighting-Focused Viewing Party Campaigns
Govee Partners with Tim Howard for Unstoppable Fun
Athlete-Approved Chocolate Sweepstakes
Ferrero and Tom Brady Partnered to Celebrate the World Cup
AI-Advanced Soccer Tournaments
Lenovo Outlined Its AI-Powered Hardware and Software Strategy
Daily Puzzle Game Shows
The Wordle Game Show Brings the Online Game to Real Life
Sensory-Inclusive Tournaments
Hisense is Supporting the FIFA World Cup 2026 with Sensory Rooms
Chic Winter Athlete Kits
Ralph Lauren Debuted the Team USA Outfits for Milano Cortina 2026
Winter Sports Event-Inspired Hats
New Era Cap Honors the US Team at the Olympics with a New Line
Performance-Driven Competitive Attires
Columbia Sportswear Dresses the US Curling National Team
Soccer-Inspired Loyalty Programs
Ojos Locos Runs a Special Rewards World Cup Challenge
Immersive Soccer Tournament Pop-Ups
Lay's Unveils an Immersive Pop-Up Experience
90s-Inspired Soccer Campaigns
adidas Unveiled its 'Backyard Legends' Film Ahead of FIFA 2026
World Cup Hotel Destinations
World of Blue Launched Its Redesigned FIFA World Cup Hospitality Hub
Crypto Soccer Promotions
Kraken Has Become the Official Crypto Exchange Supporter of World Cup
Athletic Event-Timed Tech Campaigns
TCL Ran a Comprehensive Ad Campaign During the Olympics
Globally Inspired Potato Chips
Lay's is Dropping Limited‑Edition Flavors for FIFA World Cup 26
Interactive Job-Centric Campaigns
Marathon Tours & Travel Initiates The Coolest Job on Earth
Empowering Soccer-Themed Cultural Campaigns
LOTTO Launches the Legends Begin with LOTTO Campaign
Stadium Snack Bowls
Gustaf Westman's World Cup Snack Bowl is Shaped Like a Football Stadium
Early-Stage Global Innovation Competitions
Red Bull Basement 2026 is Accepting Applications
Floating Futsal Pitches
SportChek Unveiled a First-Of-Its-Kind Pitch on the Toronto Waterfront
Music-Inspired Workout Event Series
Ministry of Sound Launched Ministry of Sound Games
Collective Viewing-Celebrating Ads
Hisense Debuts 'Innovating a Brighter Life' for FIFA 2026
Global Tournament-Inspired Stays
The Autograph Collection and JW Marriott Prepare for FIFA 2026
RGB-Themed Pop-Up Activations
Hisense Debuted a Pop-Up FIFA Activation at Hudson Yard
Soccer Tournament-Timed Snack Promotions
TokyoTreat Announces a Special World Cup Promotion
Temporary Olympic Hospitality Venues
CASA DESCENTE Opens in Cortina d'Ampezzo
Soccer-Themed Entertainment Events
Sky Zone Turns Global Soccer Excitement into Active Play
Soccer-Themed Sports Drinks
Powerade FIFA Playstyles Celebrate the 2026 FIFA World Cup
World Cup Travel Packages
Raffles Boston Offers a Luxury World Cup Stay with Helicopter Transfers
Soccer-Focused Official Snack Campaigns
Lay’s Ran the Lay’s Fan of the Match Opportunity
Tournament-Inspired Hotel Experiences
Sheraton Centre Toronto Offers World Cup Fans a Unique Stay
Soccer-Themed Sundaes
Ghirardelli Has a New Waffle GOOOOAL Sundae for Soccer Season
Tequila-Branded Tournament Activations
Casamigos Celebrates FIFA 2026 at the Casamigos Club House
Stadium Stay Experiences
Marriott Bonvoy Introduces a World Cup Final Sleepover Suite for Fans
Sports Advertising Moments
Genius Sports Found Emotional Sports Moments Can Double Ad Recall
Fan Culture Activations
StubHub Launched Its World Cup Cuts a Multi-City Barbershop Campaign
Costumed Fan Stunts
AXE's Mystery Wiener Couple Captivated Fans at the World Cup
World Cup Hospitality Kits
Newark’s ‘Stay & Play’ Packages Turn Hotels into FIFA 2026 Fan Hubs
Energy Drink-Branded Ski Competitions
Monster Energy Shares Its Athletes for X Games Aspen 2026
Tournament Tech Partners
Salesforce Has Signed On as an Official FIFA World Cup 2026 Tech Partner
Paralympic Dual-Focused Promotional Campaigns
The Canadian Paralympic Committee Gains Visibility
Playful Football-Shaped Crackers
Mondelēz International's RITZ® Returns to the Big Game in 2026
Performance Scrubwear
FIGS Will Be the First to Outfit the Team USA Medical Team at the Olympics
Gaming Startup Accelerator Programmes
iGB L!VE Announces iGB Startups Accelerator and Pitch iGB
Customized Soccer Tournament Packages
Roadtrips Unveiled 2026 FIFA World Cup Travel Packages
Interactive Fitness Competition Activations
HYROX Partners with the Legendz Social Sportsbook
Soccer Fever Sofas
The Artlanta × Modani Collection Features Five Country-Inspired Designs
World Cup Collectors Phones
The Razr Fifa World Cup 26™ Debuts as a Limited Edition Foldable
Athlete Empowerment Programmes
Chanel Launches the CC League Programme for Athlete Development
Creator-Inspired Board Games
MrBeast Brings His Viral Challenges and Competition Style Home
World Cup Gaming Contests
Splash Sports Launched Its $3M World Cup Survivor Contest
Olympic Cultural Pavilions
The DESCENTE Peak House Hosts Athletes and Creators
Sporty Mexican Cuisine Promotions
The California Tortilla CalTort Games Celebrate the Olympics
Competitive Esports Frameworks
Esports World Cup Foundation Debuts Esports Nations Cup Framework
High-Profile Marathon Events
Tokyo Marathon Hosted the 2027 Abbott World Marathon
Forgetful Memorabilia Campaigns
Alzheimer's Society's Lost Memorybilia Recalls the 1966 World Cup
Fantasy Sports Apps
bet365 Launched Its Free-to-Play Fantasy Sports App Ahead of World Cup 2026
Points-Powered Sports Travel
point.me Helps Fans Use Rewards for World Cup Travel and Tickets
Colorized Sports Broadcasts
Channel 4 Aired a Special Edition of the 1966 FIFA World Cup
Multi-Continent Competitive Fitness Event
Fitstop Debuts the Global Games
Social Entertainment Apps
BuzzWheel Turns Group Gatherings Into Interactive Challenge Experiences
Digital Fundraising Competitions
Headquarterz Launched the Community Cup
Expansive Creative Regional Festivals
Tokyo Creative Salon 2026 is Schedule to Occur in March
Senior Canine Sports Events
Puppy Bowl XXII Will Have a Game with Senior Dogs for the First Time
Rule-Free Sports Tables
Ping Pong Park by Exercice Turns Gameplay into Open-Ended Play
Global Sourcing-Focused Innovation Events
Made-In-China.com Hosted the Amazing April 2026 Event
Dedicated Human Healthspan Competitions
Super Age Games Places a Focus on Extending Healthspan
Stadium Fan Festivals
FIFA Turns the LA Coliseum into a Multi-Day Fan Experience Hub
Victorian Parlour Gaming Booths
Inception Group Launches Mr Fogg’s Games Parlour
International Traveler-Focused Campaigns
Brand USA Launches Two Complementary Campaigns