Funemployment Fashion

Irina Blok's Buttons and Shirts Make Fun of Joblessness

Newly unemployed graphic designer Irina Blok decided it was time to laugh about our troubles and in doing so, birthed the idea for her ‘Funemployment’ Collection.

There is an old saying that says, “If you don’t laugh, you cry,” and this sentiment has never been more true with the economic crisis that has been emptying our wallets.

Irina Blok’s collection features pins that will lighten your spirits for a mere $2. Who wouldn’t want a pin that says, “Unemployed and overcaffeinated?” Or “I buy caviar with food stamps”?

Blok will even put your resume on a t-shirt for you so you are a walking billboard for your own employment.

Humorous Unemployment Merchandise
Creating humorous merchandise related to unemployment crisis can be a disruptive idea for the merchandise industry
Personalized Job-seeking Attire
Providing personalized job-seeking attire such as t-shirts with resumes can be a disruptive idea for the fashion industry
Affordable Pick-me-up Items
Designing and selling affordable pick-me-up items like pins and buttons can be a disruptive idea for the retail industry

Who This Affects Most

Merchandise Industry
The merchandise industry can benefit from adding humor to the unemployment discussion and creating customized job-seeking products
Fashion Industry
The fashion industry can offer job seekers personalized attire such as resume t-shirts to distinguish themselves and stand out in a crowded job market
Retail Industry
Retail industry can innovate by designing, producing and offering affordable pick-me-up items that can bring a smile to others and make people feel better.
SCORE
4.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 60%
Freshness 8%

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