Zuchna Reinvigorates the Sardine Brand with Modern Colorful Containers

By: Susan Keefe - Published: Dec 29, 2011 • References: & lovelypackage
The Polish company Sardines took on a fresh and innovative design created by the team at Zuchna. The much maligned, old fashion fishy snack has undergone a modern makeover, which has not just reinvigorated the Sardine Brand itself, but also the popularity of the edibles they are named for.

Zuchna has snugly packed these tasty little fishes into vibrant cans embossed with the perfect blend of current styling and traditional iconography. These exuberant seafood cases sport color coded covers specific to the variety of sardine the contain. Available packed in spring water, tomato sauce and olive oil, each can of sardines boasts minimalist styling and an iconic sardine boat that provides a nod to the product’s origins.

Sure to have you looking at sardines in a whole new like, Zuchna’s fresh take on this tasty indulgence from the sea will be the talk of grocery isles everywhere. Stats for Sleek Seafood Cases Trending: Older & Chilly
Research: 1,133 clicks in 229 w
Interest: 3.1 minutes
Concept: Zuchna
Related: 39 examples / 30 photos
Segment: Neutral, 18-55
Comparison Set: 14 similar articles, including: 30 clever condiment packages, 95 distinctively branded beers, and charming carton branding.