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Stylized Androgynous Runways

The Zadig & Voltaire 2013 RTW Collection Made its First Runway Debut

— March 12, 2013 — Fashion
The Zadig & Voltaire 2013 Fall ready-to-wear series is the label's first collection to debut on an international runway. The show marks the expansion of the label and its ability to transcend a larger fashion market. Zadig & Voltaire is commanded by artistic director Cecilia Bönström. Bönström garnered inspiration from David Bowie this season and channeled an androgynous look for this collection.

The thrilling and stylized showcase maintains a bohemian vibe and plays into layering and coordinating textures. Fabulous looks during the show included a purple velveteen peasant dress paired with a chunky fur vest, a masculine tailored emerald patterned suit combined with a silky blouse and sheen hot pants paired with structured blazers.

The Zadig & Voltaire 2013 Fall ready-to-wear runway was a first and certainly will not be the last from the riveting label.
Trend Themes
1. Androgynous Fashion - The trend toward gender-fluid fashion offers an opportunity for innovative clothing lines to create pieces that appeal to a wider range of consumers.
2. Layering and Texture Coordination - Designers who focus on creating unique and coordinated fabric combinations can take advantage of the growing trend of layering and textured outfits.
3. Bohemian Chic - There is a rising interest in fashion with a bohemian or free-spirited aesthetic, offering designers the opportunity to create collections with unstructured, flowing shapes and patterns.
Industry Implications
1. Fashion Retail - Retailers can leverage the androgynous fashion trend and focus on unisex clothing items in their marketing campaigns to appeal to a wider audience.
2. Textile Manufacturing - The trend for layering, texture coordination and unique fabric combinations presents a significant opportunity for textile manufacturers to innovate and create new fabric blends, as well as new printing and dyeing techniques.
3. Fashion Design and Consulting - As interest in the bohemian chic aesthetic continues to grow, fashion consultants and design firms can help businesses create clothing lines that cater to this style, with options for more unstructured, flowing silhouettes.
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