Superstar

Google and Universal Team Up for New Site and Channel

By: Marissa Brassfield - Published: • References: youtube & businessinsider
Universal Music Group and Google have teamed up for an all-new YouTube music site and channel called Vevo that aims to be the next huge online music hub.

Any frequent viewer of YouTube music videos knows how quickly they can get axed from the site for a violation of copyright, and Vevo certainly aims to capture the attention of those frustrated viewers. The Los Angeles Times reports that Bono was one of the catalysts that led to Google and Universal Music Group’s meeting.

Check out the video above to learn more about the future of YouTube music. Stats for Legal YouTube Music Videos Trending: Older & Mild
Traction: 3,103 clicks in 288 w
Interest: > 3 minutes
Concept: Legal YouTube Music Videos
Related: 49 examples / 38 photos
Segment: Neutral, 12-55
Comparison Set: 18 similar articles, including: diy youtube hd, music video politics, and interactive youtube videos.