Yarra Valley Exudes a Gourmet Feel Thanks to Sophie Rowe

By: Jamie Danielle Munro - Published: May 28, 2014 • References: cargocollective & packageinspiration
Yarra Valley is a gourmet olive oil brand that embodies this high quality taste through its packaging design by Sophie Rowe. The olive oil features a double spout with balsamic vinegar in the center too, making it easy for consumers to bread dips for guests.

Not only does the double spout nature of this bottle make it different, but the typographic look of the package also contributes to this aesthetic. "Pour me" is written on the front in a cursive, handwritten design, as well as the fact that the product is a gourmet vinaigrette. All of these combining factors help to elevate this product into a higher status of olive oil, and one that would be fit to serve to the most prestigious of guests. Stats for Typographic Olive Oil Trending: Older & Average
Research: 1,190 clicks in 103 w
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Concept: Yarra Valley
Related: 86 examples / 66 photos
Segment: Females, 18-55
Comparison Set: 31 similar articles, including: chemist perfume packaging, drawer-like phone packaging, and elementary egg packaging.