The practice of presenting a product with several layers of wrapping is redundant and often wasteful, but Xinti Lemonade packaging serves up a sweet drink in a smart way.
The flavored refreshment is distributed on dinner cruises, so portability of the bottles is a must. Designer Breanna Radermacher's solution to this requirement was to place six perfect pink containers into silver wire-frame baskets.
The pretty pannier's been accented with rose-colored trimming, padded handles and a tag that indicates the beverage's brand. With the environment in mind, the intention was to ensure that this second layer of casing would be reused after it's served this first function. A receptacle this size could cater to a number of needs around the house; Xinti Lemonade packaging has life beyond the liquid within.
Pretty Pink Drink Branding
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