Xbox Live Looking for Gamers With (Kia) Soul

By: Going Like Sixty - Published:   Updated: Apr 1 2011 • References: mediapost
Kia wants their Soul to be sold to younger men. The plan is to offer a sweepstakes tying up the Kia Soul and Xbox 360 and Xbox 360 Live.

Gamers enter via or at the Xbox Live Marketplace or texting to Gamertag, with a chance to win a trip to LA to see the Electronic Entertainment Expo (E3). Stats for Marketing Via Console Trending: Older & Chilly
Traction: 3,609 clicks in 295 w
Interest: 4 minutes
Concept: Marketing Via Console
Related: 36 examples / 28 photos
Segment: Males, 18-55
Comparison Set: 13 similar articles, including: sexy xbox game banned, xbox 360-branded ecstasy popping up, and user created xbox 360 games.