The Worm­land Spring/Summer 2012 Campaign is Quirky and Fun

By: Jana Pijak - Published: Mar 12, 2012 • References: & thefashionisto
The Worm­land Spring/Summer 2012 campaign shines a light on socialite styles. Starring model Mat Gordon along with a blonde costar, this bold campaign features versatile and wearable garments that fuse aesthetics with function.

Taking on the role of eccentric billionaire, Mat is a vision in sleek suited styles, tailored separates and clean cut casuals. Showcasing a series of high contrast portraits, this striking advertorial is chic and charming.

Exuding attitude, confidence and undeniable fashion flair, this personality-filled pictorial is both dap­per and effortlessly cool. The Worm­land Spring/Summer 2012 campaign has definite swag fusing sleek, tailored styles along with carefree and comfortable pieces. From flawlessly cut suits to distressed denim pairings, this bold advertorial stands apart from the crowd and gains attention for all the right reasons. Stats for Eccentric Billionaire Ads Trending: Older & Average
Research: 7,876 clicks in 219 w
Interest: 4 minutes
Concept: Worm­land Spring/Summer 2012
Related: 87 examples / 67 photos
Segment: Males, 18-55
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