The sleek design showcases your iPhone or iPod with a classic feel. Without the device charging on its surface, it even looks like a wooden tray fit for sampling cheese. For wine lovers, this simple yet beautiful wooden iPhone charger may even still have a scent of old wine.
Implications - Eco-conscious consumers are eager to adopt greener lifestyle habits to reduce their carbon footprint. These consumers seek products that also have environmental designs so that their values are reflected to their peers. Companies can appeal to green markets by incorporating elements of the environment into their product designs.