Wisely Chosen's Flickr account features numerous images of rainbow locks and the surprising thing is that the dye job turned out great! Not only does the hair look healthy and vibrant, but Wisely Chosen also styles her hair in numerous ways. Each style is worthy of the front cover of fashion magazines and high-profile editorials.
Implications - Citizens of first world countries idealize individuality and are constantly looking for ways to differentiate themselves. This particular example satiates consumer desire to be unique through idiosyncratic hair stylings. Companies that are trying to garner more attention for their wares may consider incorporating design elements that accentuate its user's individuality.