The WilliamsGoldsmiths Rings are Imprinted With Love
The resulting bands are beautiful and sentimental. The fingerprints almost look like the pattern of tree bark, also representing life. WilliamsGoldsmiths rings are lovely for lovers.
Implications - Consumers crave methods of self-expression to avoid blending into the crowd. They seek products that are customizable to them and their tastes; these allow them to portray their values to their peers. Companies can cater to these expressive consumers by manufacturing customizable or personalized products.