Michael Schulte
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“No guidelines,” this is the premise behind the new “wiki” book, We Are Smarter Than Me. The book, compiled by authors that feel that social networking is moving beyond Myspace and Facebook, aims to help businesses understand how social networking can help increase revenue. And let’s be honest what business wouldn’t want to get a piece of this ever growing, 3 billion dollar a year pie. We Are Smarter Than Me, attempts to guide businesses on how to listen to the crowds of employees and consumers who may just know exactly what they want. Now that is Crowd Clout in wiki-action. References: npr.orgFiled In: |
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| the advertiser on Mar 22, 08 0 Trends 1 Comments |
| What an interesting way to get people interested in reading! Book trailers are like movie trailers, but for books! You can find them all over the internet now, but here is a site that's featuring them on YouTube. http://www.youtube.com/booktrailers |
the advertiser on Mar 22, 08 0 Trends 1 Comments
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| Jessica Nelson on Oct 30, 09 0 Trends 4 Comments |
| I think this book would be very beneficial to all companies. Whether a company is just starting out marketing, or wanting a way to expand a brand, every company should utilize this new form of advertising. Social media isn’t even a new media to consumers anymore; these consumers heavily rely on the input of their friends and family. By using social media, a company can allow consumers to “like” or “promote” its brands online, where consumers go first in order to find out more about a product or brand. I think social media is something that will continue to grow and become more integral to a company’s marketing plan. |
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Jessica Nelson on Oct 30, 09 0 Trends 4 Comments
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