The Westlake Ace Hardware Graph Helps the Living and Undead Survive

By: Meghan Young - Published: Nov 2, 2011 • References: westlakehardware & ibelieveinadv
Zombies are everywhere, in the streets, in television shows and now in ads such as this Westlake Ace Hardware campaign. The graph presented shows how this hardware store would prepare its customers for the worst case scenarios.

Conceived and executed by Omaha-based ad agency Bozell, the Westlake Ace Hardware ad campaign is clever and captivating. With Halloween just past, The Walking Dead series back on air and zombie walks taking place all over the world, the undead appears to be a prominent theme in contemporary pop culture.

For those who are in a playful mood or who actually take zombies seriously, the Westlake Ace Hardware ad campaign is the perfect guide to preparing for a visit from the undead. Stats for Zombie Preparation Campaigns Trending: Older & Warm
Research: 8,183 clicks in 238 w
Interest: 2.9 minutes
Concept: Westlake Ace Hardware
Related: 47 examples / 36 photos
Segment: Neutral, 18-35
Comparison Set: 17 similar articles, including: solemn soldier campaigns, dual personality campaigns, and faux infographics food ads.