My home state of California is probably ecstatic over the new WeedMaps daily deals. WeedMaps is a go-to for information on local dispensaries in several states, but now the site has teamed up with those dispensaries to offer daily deals to users.
Users signed up for the WeedMaps daily deals will receive an email notifying them that a specific type of marijuana is on sale. It is only a matter of time before marijuana becomes legal in at least one of the 50 states. When that happens, sites like Groupon will be beating down the door of dispensaries to offer discounts on Bubba Kush.
What's Driving This Trend
- Weedmaps Daily Deals
- Disruptive innovation opportunity: Create a similar platform for other niche industries to offer daily deals to targeted consumers.
- Legalization of Marijuana
- Disruptive innovation opportunity: Develop innovative products or services to cater to the growing cannabis market.
- Groupon for Marijuana
- Disruptive innovation opportunity: Build a platform specifically for dispensaries to offer discounts on various marijuana products.
Who This Affects Most
- Cannabis Industry
- Disruptive innovation opportunity: Explore new business models and technology solutions to optimize operations in the growing cannabis industry.
- E-commerce Industry
- Disruptive innovation opportunity: Create specialized e-commerce platforms for unique industries, like the cannabis market.
- Marketing and Advertising Industry
- Disruptive innovation opportunity: Develop targeted marketing strategies and advertising platforms catering to the cannabis industry.
