Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Seductive Christmas Story Spins

The Victoria's Secret Holiday Campaign is a Twist on a Classic

— December 24, 2014 — Fashion
This year, the Victoria's Secret Holiday Campaign decided to be a little cheeky by relying on the tradition of story-telling. The beautiful angels including Lily Aldridge, Candice Swanepoel, Alessandra Ambrosio, Behati Prinsloo, Karlie Kloss, Doutzen Kroes and Adriana Lima, are captured around a roaring fire as they read, '’Twas the Night Before Christmas.'

Although some people might expect them to be dressed in sexy lingerie as the twist, the Victoria's Secret Holiday Campaign actually sees them dressed in cozy pajamas. It's the words they recite that will have people chuckling. InStyle writes, "The supermodels replace the reindeers names with their own in the tale, and also change up some of the key lines in the holiday favorite. “The lingerie were hung by the chimney with care, in hopes that the Angels soon would be there,” they recite together while decking the halls."
Trend Themes
1. Cheeky Holiday Campaigns - Opportunity for brands to put a playful twist on traditional holiday campaigns, capturing consumer attention and creating a memorable experience.
2. Cozy Pajama Fashion - Rise of cozy pajamas as a fashion trend, offering comfort and style during the holiday season.
3. Storytelling Marketing - Growing popularity of using storytelling as a marketing tool, engaging consumers through narrative and creating emotional connections.
Industry Implications
1. Fashion and Apparel - Fashion brands can explore the trend of cozy pajamas and incorporate them into their holiday collections, providing customers with stylish and comfortable options.
2. Advertising and Marketing - Marketing agencies can embrace storytelling as a strategy to create compelling campaigns that resonate with consumers and leave a lasting impression.
3. Entertainment and Media - Film and television production companies can produce modern adaptations of classic holiday stories, offering a fresh and entertaining take on traditional narratives.
3.1
Score
Popularity
Activity
Freshness