Cartoon-Inspired Celebrity Couture
The Victoria by Victoria Beckham line features baggy silhouettes that are mini in length and jewel-toned. The line will be more affordable than her dVb line.
Implications - Celebrity designer products are highly sought after. Fans of that celebrity might wish to emulate the looks that the person wears or uses. By creating a product that has a celebrity name to it, the consumer will be more likely to purchase it.