Via Snella Creates a Whimsical Spring 2010 Campaign

By: Rachel Bowman - Aug 26, 2009
References: viasnella & thefashionisto
For the Via Snella Spring 2010 campaign, the designers created a lookbook that shows off the brand image perfectly--carefree and fun.

The Via Snella Spring 2010 campaign lookbook shows men swimming, lazing around on a dock, climbing trees, and sleeping in a park. Not a bad life--these pictures are making me want to wear the clothes, and I'm a girl. Photographed by David Magnusson, this is a perfect carefree lookbook for Via Snella.

Implications - **Only write extensions when in extension feed

Via Snella has created a truly remarkable series for their 2010 campaign. I really could not take my eyes off of this series the entire time I was going through it. Via Snella have set the bar high for themselves and the pressure will be on to produce campaigns as fantastic as this one.