'Variations on Chic' in Vogue Italia Has a Punk Rock Edge
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Implications - The fashion industry is evoking 90s nostalgia as a way to appeal to consumers who lived in that era. Nostalgia has major influence over consumer purchases because it allows people to mentally relive their youth. Corporations looking to attract new consumers may consider utilizing nostalgia-inducing iconography in their media campaigns and wares.Stats for 90s Bad Girl Revivals Trending: Older & Average
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Interest: 4 minutes Concept: 90s Bad Girl Revivals
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Segment: Females, 12-55 Comparison Set: 35 similar articles, including: 49 innovations for rockstars, chic heavy bangs, and sky-high rocker hair.