The Unpacking Project Uses Package Protection as a Medium

By: Meghan Young - Published: May 21, 2010 • References: ohaly &
To me, packaging is the bane of my existence, but if more designers decided to join the Unpacking Project, that may change completely. No more will I have to huff and puff over unnecessary cardboard, Styrofoam and such. Instead, I can look forward to practical products made from the once-useless packaging.

Concieved by none other than Itay Ohaly, the Unpacking Project involves more than just the stool seen above. I suggest, however, that you take a look at the video above to see his creation in progress. Stats for Styrofoam Stools Trending: Older & Average
Research: 6,514 clicks in 314 w
Interest: > 3 minutes
Concept: Unpacking Project
Related: 66 examples / 51 photos
Segment: Neutral, 18-35
Comparison Set: 24 similar articles, including: plywood cut-out chairs, sculptured sneaker seats, and intentionally smashed seating.