Reptiles and Felines

By: Alex Covert - Published: Oct 18, 2007 • References:
What does the game of golf, sugar water, and $100 million have in common? They all meet in some strange place where a professional golfer gets offered yet another insane amount of cash to take a sip of alligator-inspired sports drink, smile, and mumble "cha-ching" under his breath. Tiger Woods now has his own line of Gatorade - cherry, citrus, and grape (he picked those flavors out all by himself). Couldn't they just have put his face on the lid of regular Gatorade? Stats for Unlikely Beverage Duo Trending: Older & Chilly
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Concept: Unlikely Beverage Duo
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Segment: Neutral, 18-35
Comparison Set: 17 similar articles, including: ritual-based skincare, handheld vr controllers, and illustrative stuffed animals.