Umit Benan's Fall/Winter 2009 collection was certainly inspired by Benan's recent move from New York to Milan.
My first attraction is the use of an older looking, scruffy-looking male model. This is a good look that I'd like to see become a trend (more beards!). The casual, layered style of these looks works well for me, and I think Benan succeeded in every piece, from the tailored suits to the beautiful worn-looking denim.
Implications - My favorite look in this collection is the blue two-piece suit that's being worn oh so well by the grey-haired model. The basketball in his hand also makes the picture pop.
Stats for Scruffy Chic
Trending: Older & Mild
Research: 15,270 clicks in 381 w
Interest: 4 minutes
Concept: Scruffy Chic
Related: 103 examples / 79 photos
Segment: Males, 18-55
Comparison Set: 38 similar articles, including: celebrating scruffiness, real gypsies as models, and facial hair purses.
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