Nadiah Alsagoff's Umbrella Tells People Exactly Where They Are

By: Meghan Young - May 26, 2015
References: behance.net & thisiscolossal
Umbrella shadows, especially when on a beach, are already considered worthy scenes to capture in photos and even on canvas. Yet one multi-disciplinary artist decided to bring a sense of purpose to typical umbrella shadow other than the fact that it shields people from sun and rain. Nadiah Alsagoff put 'You are Here' in clear type across a red surface so that when people looked down, the umbrella shadow read the same.

This is Colossal writes, "These shots are stills of a larger video art piece exploring Alsagoff’s interest in 'relationship between the body, the self and its position the everyday world.'" A clever interpretation, the umbrella shadow is simple and yet also provides deep meaning.