Superstar

The UM Pack by Actual Lays Completely Flat When Unzipped

By: Meghan Young - Published: • References: actualsf & design-milk
The UM Pack is a stylish knapsack that sports a fun circular shape. Similar to its predecessor, the UM Tote, which was put on the market back in 2005, the UM Pack is also made out of one single piece of 100% industrial wool felt. In this case, however, it is slightly larger and comes with a shoulder strap and side pockets.

Designed by Actual, run by California-based designer Josh Jakus, the UM Pack lies completely flat when unzipped for easier and more convenient storage. The UM Pack is casual and chic, which makes it perfect for everyday use. The bright orange adjustable strap adds a pop of color that many outfits could use. Stats for Circular Felt Knapsacks Trending: Older & Buzzing
Traction: 10,047 clicks in 106 w
Interest: 2.8 minutes
Concept: UM Pack
Related: 75 examples / 58 photos
Segment: Neutral, 18-35
Comparison Set: 28 similar articles, including: aquatic creature-inspired knapsacks, masked hipster headgear, and fast food-inspired bags.