J.L-A.L_ and HOKA Join Forces on the Ultra Boot Design
References: uk.slamjam & hypebeast
UK-based designer Jean-Luc Ambridge launches the J.L-A.L_ brand with experimental design and now it works in collaboration with HOKA on a new iteration of the Ultra Boot. It features an outdoor-themed approach that blends together protection with wearability throughout different types of terrain. It comes in a high-top iteration and a low-top version. The colorway is inspired by alfresco and centers around nature's diverse scenes.
Additional details include the GORE-TEX touches and the full-grain leather that makes up the upper with perforations along the medial side of the shoe to add more ventilation with every step. The mudguards are waterproof and detailed with a J.L-A.L_ branding by the rear panels. Rounding out the shoe is advanced cushioning to ensure comfort.
Image Credit: HOKA, hypebeast, uk.slamjam
Additional details include the GORE-TEX touches and the full-grain leather that makes up the upper with perforations along the medial side of the shoe to add more ventilation with every step. The mudguards are waterproof and detailed with a J.L-A.L_ branding by the rear panels. Rounding out the shoe is advanced cushioning to ensure comfort.
Image Credit: HOKA, hypebeast, uk.slamjam
Trend Themes
1. Collaborative Footwear Design - Opportunity for companies to bring together their strengths and expertise to create innovative and functional footwear designs.
2. Outdoor-themed Footwear - Growing demand for outdoor-inspired footwear that blends protection with wearability for different types of terrain.
3. Sustainable Hiking Boots - Increasing trend towards sustainable materials and production methods in the hiking boots industry for environmentally conscious consumers.
Industry Implications
1. Footwear - Companies in the footwear industry can explore collaborations to create innovative and functional designs that cater to outdoors enthusiasts.
2. Outdoor Apparel - Opportunities for outdoor apparel companies to expand their product offerings by incorporating outdoor-themed footwear into their collections.
3. Sustainable Fashion - Growing trend towards sustainability in the industry presents an opportunity for hiking boots manufacturers to adopt eco-friendly materials and production methods to appeal to consumers who are environmentally conscious.
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