The Ugg Australia Fall/Winter 2011 collection is surely full of cozy-chic pieces that will garner plenty of attention when strutted down the streets. Known for its super comfortable and warm footwear creations, the Ugg Australia line has definitely developed more stylish shoes and boots within the last few years. This has made the brand appeal to more fashionistas, while maintaining its target comfort-craving demographic.

Featuring suede and leather boots with fuzzy sheepskin fleece accents and even a pair covered in shimmering silver sequins, the Ugg Australia Fall/Winter 2011 line will keep your feet toasty while giving you that fashionable twist you require to spice up your winter ensemble.

Implications - Considering the importance of comfort to today's consumers, combining comfort and style to fashion pieces is a surefire way for businesses to extend their consumer reach.