Benrus Revamps the 'Type II Dive Watch' for Modern Use
Kanesa David — July 13, 2022 — Fashion
Benrus has released a new limited edition reissue of its ‘Type II Military Dive Watch’ that resembles the original line of dive watches given to the armed forces in the 1970s. The ‘Type II’ dive watch receives a new update with this reissue for modern use, boasting a 42.5mm 316L steel case, a bi-directional 12-hour bezel, and a dial that uses the same clear black and white palette that the rest of the watch is dipped in. The watch now features an additional double-domed sapphire crystal for added scratch resistance, a Soprod PO24 automatic movement, and a depth rating of 300m.
The watch is finished with a black NATO-style strap that rounds off the neutral-toned watch. Only 500 units will be produced, making this watch the brand's latest one-of-a-kind timepiece. The ‘Type II Military Dive Watch’ is available on the Benrus website for $1495 USD.
Image Credit: Benrus
The watch is finished with a black NATO-style strap that rounds off the neutral-toned watch. Only 500 units will be produced, making this watch the brand's latest one-of-a-kind timepiece. The ‘Type II Military Dive Watch’ is available on the Benrus website for $1495 USD.
Image Credit: Benrus
Trend Themes
1. Military-style Dive Watches - Reintroduction of classic styled military dive watches presents an excellent opportunity for brands to innovate and create modern versions with upgraded features.
2. Limited Edition Watches - The trend of creating limited edition watches aims to meet the demand of consumers for exclusive pieces and allows watchmakers to explore unique designs and materials.
3. Automatic Movements - The increased interest in automatic movements for timepiece lovers provides watchmakers with an opportunity to innovate and incorporate the latest mechanical advancements in their products.
Industry Implications
1. Watchmaking - As demand for unique watches rises, there is an opportunity for watchmaking companies to produce limited edition pieces and reissue classic models, while incorporating modern features.
2. Military Equipment Distribution - As military-style watches like the Benrus 'Type II Military Dive Watch' reenter the market, there is an opportunity for military equipment distributors to capitalize on the demand and increase their offerings.
3. Luxury Goods - With limited edition watches and sophisticated watch designs, there is a lucrative opportunity for luxury goods brands to attract customers with high purchasing power to purchase high-end timepieces.
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