Tuned Global and Sona Launch a New Music Streaming Platform
Kanesa David — February 21, 2024 — Tech
References: sona.stream & musicbusinessworldwide
Tuned Global and Sona, a pioneering Web3 streaming protocol based in Los Angeles, have formed a strategic alliance to revolutionize the music streaming landscape. Sona, led by Jennifer Lee, known as TOKiMONSTA, recently introduced its innovative music streaming platform as a new standard for media consumption.
Diverging from the conventional subscription-based streaming model, Sona offers fans the opportunity to stream music for free while introducing a novel concept of purchasing "SONAs" or "digital twins" of their preferred tracks. These digital assets grant fans exclusive ownership and entitle them to a portion of the streaming rewards generated on the platform.
“We’re tilting broken streaming economics in favor of artists and making the industry more fair, equitable and rewarding for both artists and fans,” said Laura Jaramillo, Sona’s Co-Founder and CEO, who is also a technologist and decentralized community expert.
Image Credit: Tuned Global
Diverging from the conventional subscription-based streaming model, Sona offers fans the opportunity to stream music for free while introducing a novel concept of purchasing "SONAs" or "digital twins" of their preferred tracks. These digital assets grant fans exclusive ownership and entitle them to a portion of the streaming rewards generated on the platform.
“We’re tilting broken streaming economics in favor of artists and making the industry more fair, equitable and rewarding for both artists and fans,” said Laura Jaramillo, Sona’s Co-Founder and CEO, who is also a technologist and decentralized community expert.
Image Credit: Tuned Global
Trend Themes
1. Web3 Music Streaming Platforms - Diverging from the conventional subscription-based streaming model, Web3 platforms like Sona revolutionize music consumption by offering new ownership concepts for fans.
2. Digital Asset Ownership in Music Streaming - Introducing the concept of purchasing 'SONAs' or 'digital twins' of tracks, Sona creates a disruptive innovation by granting exclusive ownership to fans.
3. Fair Music Streaming Economics - Shifting the streaming landscape towards fairness and equity, Sona aims to create a more rewarding environment for artists and fans alike.
Industry Implications
1. Music Streaming Platform - In the music streaming industry, Web3 platforms like Sona are disrupting traditional models and redefining ownership concepts for fans.
2. Blockchain Technology - The blockchain industry is presented with opportunities to innovate digital asset ownership and fair economic models through platforms like Sona.
3. Entertainment Technology - Within the entertainment technology sector, developments like Sona's unique music streaming platform offer disruptive innovations in ownership and rewards.
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