The Topman Summer 2012 designer t-shirt collection features fantastic creations from some of the UK's most recognized names in fashion. This new tee collection is set to launch June 7, 2012 before London's June 15, 2012 Fashion Week showing.
Celebrating British talent, this London-loving advertorial features pieces from James Long, Katie Eary, Lou Dalton, Sibling and Christopher Shannon. The affordable tees are being sold with proceeds going to the British Fashion Council Princess of Wales Charitable Trust that aims to provide financial support of young designer up-and-comers.
Photographer Craig Thomas captures top models in the Topman Summer 2012 designer t-shirt lookbook advertorial. Posing amongst a backdrop of London's famous landmarks, the guys showcase all that the city has to offer while sporting patriotic prints and edgy graphics.
Stats for London-Loving Lookbooks
Trending: Older & Warm
Research: 3,565 clicks in 208 w
Interest: 3.6 minutes
Concept: Topman Summer 2012
Related: 105 examples / 81 photos
Segment: Males, 18-55
Comparison Set: 39 similar articles, including: masculine short shorts, darkly dapper catwalks, and smirking sweater shoots.
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