Italian bedding producer Magniflex has finally given car lovers the best place to sleep with the Tonino Lamborghini mattress.
The Tonino Lamborghini mattress is crafted with the finest materials that provide the proper body support and temperature regulation. The mattress also comes with complete matching bedding. At $4,092, you might be better off just dreaming about it; however, I suggest checking it out in the gallery before you make your mind up.
Implications - High-end consumers today are willing to invest large sums of money in products that complement all aspects of their lavish lifestyles. Businesses that design expensive and grand items will likely appeal to this particular clientele.
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Concept: Tonino Lamborghini
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Segment: Males, 18-55
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