It is never quite as simple as appreciating a piece for the way it looks, for something like this collection of furnishings by Tomas Ekstrom comes with a remarkably complex backstory. The designer is not satisfied to deliver delightful items that might be undervalued, so he tells the tale of a sheep named Dolly and her adorable bleating offspring.
Yes, these colorful contemporary chairs and tables come with names and fit neatly within a family tree. Hebridean the black lamb is associated with an ebony surface, and Ouessant with its matching seat. Cheviot is a bleached white perch that can be tucked in beneath the Perendale table. Recounting a story about a timeless freshness and a classic aesthetic, Tomas Ekstrom speaks of his pieces as cloned animals bred for everlasting youth and a designer appeal.
What Makes This Trend Stand Out
- Cloning-inspired Furniture
- Furniture designers can incorporate biological concepts like cloning to create unique and memorable pieces of furniture.
- Narrative-driven Design
- Designers can use storytelling to create a deeper connection between the customer and the product, allowing them to appreciate it more fully.
- Genetically-inspired Product Naming
- Drawing inspiration from the natural world, businesses can create memorable products that evoke powerful emotions and connections in their customers.
Sectors Adopting This
- Furniture Design
- Furniture designers can create unique and memorable pieces by drawing inspiration from a variety of sources, including biological concepts and narrative storytelling.
- Home Decor
- Home decor businesses can use unique and memorable products and product names to create emotional connections with their customers.
- Fashion
- Drawing inspiration from the natural world, fashion businesses can create memorable products that evoke powerful emotions and connections in their customers.
