Mr. Porter's 'The Tux Revival' smartphone application instructs men on the history and current applicability of the time-honored tuxedo. Those who download the tool can peruse a host of instructive sections divided under the headings of 'How I Dress,' 'It's In The Details' and 'Five Tux Looks To Try.'
The Tux Revival breaks down the essentials of cocktail party-appropriate ensembles with a review of they key individuals who made the tuxedo into what it is today. A certain attitude is deemed to match the ensembles via etiquette tips. Touched upon are the subjects of galas, dancing and stiff drinks. This guide doesn't take away from the review of bow ties and final touches however, not to mention the examination of proper tailored fits.
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Concept: The Tux Revival
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Segment: Males, 18-35
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